Podcast

Episode 136: Tackling Unconscious Bias with Martin Powell and Gina Riepel

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We’re all fortunate to work in an industry with a wonderful mission. How do we create more opportunities for people of color to experience the same rewards. That’s the topic of today’s conversation with Martin Powell, Head of Annuity Distribution and Gina Riepel Director of Strategic Accounts at CUNA Mutual Group.

Also, do you want to get regular updates on news about guests of our show? Go to https://thatannuityshow.com and subscribe to our newsletter.

We hope you enjoy the show.

Links mentioned today:

Martin Powell:

https://www.linkedin.com/in/martin-powell-4790b01a/

https://portfolio.bisanet.org/Article/providing-inclusivity-and-confronting-unconscious-bias

Gina Riepel:

https://www.linkedin.com/in/gina-riepel-a0588741/

Industry Associations:

https://www.bisanet.org/page/Diversity

https://portfolio.bisanet.org/Article/providing-inclusivity-and-confronting-unconscious-bias

Thank you to our show sponsors, CUNA Mutual!

Built on the principle of “people helping people,” CUNA Mutual Group is a financially strong insurance, investment and financial services company that believes a brighter financial future should be accessible to everyone. Through our company culture, community engagement, and products and solutions, we are working to create a more equitable financial system that helps to improve the lives of those we serve and our society. For more information, visit cunamutual.com/annuities.

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Transcript

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[Paul Tyler]: hi this is paul tyler with another episode of that annuity show and uh in our

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[Paul Tyler]: virtual studio we have mark fitzgerald joining us after a long series of road

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[Paul Tyler]: trips mark it’s great to have you back

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[Mark Fitzgerald]: Paul, its great to be back

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[Paul Tyler]: a

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[Paul Tyler]: ramsey as always his pleasure

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[Ramsey Smith]: yep

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[Paul Tyler]: and we have two really special guests with us today from kina mutual who’s also

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[Paul Tyler]: been a sponsor of our show we appreciate it but also doing some really

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[Paul Tyler]: interesting things to change

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[Paul Tyler]: not just products but change really who’s involved and who’s really driving the

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[Paul Tyler]: industry in the future and i’d like to welcome martin powell head of an nudity

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[Paul Tyler]: distribution at kuni mutual group and his colleague gina repel director of

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[Paul Tyler]: strategic accounts at

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[Ramsey Smith]: yeah

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[Paul Tyler]: cuna mutual group martin and gina welcome

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[Ramsey Smith]: thank you

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[Mark Fitzgerald]: thank you

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[Martin Powell]: thanks for

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[Paul Tyler]: hey thank

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[Martin Powell]: good to be back

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[Mark Fitzgerald]: makes about

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[Paul Tyler]: hey hey thanks and so topic of the day is really

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[Paul Tyler]: hey hey thanks and so topic of the day is really

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[Paul Tyler]: it’s black history month

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[Paul Tyler]: what does that really mean in

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[Ramsey Smith]: sixties

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[Paul Tyler]: terms of diversity equity inclusion and

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[Ramsey Smith]: and

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[Paul Tyler]: what should it

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[Ramsey Smith]: what should

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[Paul Tyler]: mean for the industry ramsey um how would you wanna how do you think we should

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[Paul Tyler]: kick this off

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[Ramsey Smith]: so look i think

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[Mark Fitzgerald]: you got so

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[Ramsey Smith]: so so the three of us myself martin and gina have have committed

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[Ramsey Smith]: a meaningful all or a meaningful portion of our careers

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[Mark Fitzgerald]: that would be proportion

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[Ramsey Smith]: the to the insurance industry and i think i’m sure sure they found it as

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[Ramsey Smith]: rewarding as i have and at the same time we see that there’s if you look at the

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[Ramsey Smith]: if you look at the populations that are served by the insurance industry

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[Ramsey Smith]: you can see scope for expanded presence for more folks of african american

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[Paul Tyler]: so

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[Ramsey Smith]: descent to be in various positions in the industry so

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[Ramsey Smith]: i’m fortunate enough to serve on the board uh of

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[Mark Fitzgerald]: four

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[Ramsey Smith]: a major insurance company

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[Ramsey Smith]: and i have had the pleasure had the pleasure of building a business in the

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[Mark Fitzgerald]: business

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[Ramsey Smith]: on the distribution side and you know

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[Mark Fitzgerald]: and uh

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[Ramsey Smith]: each of us has our own journey and i guess it would be very interesting to find

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[Mark Fitzgerald]: a co dr because

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[Ramsey Smith]: out from martin and gina you know what what drew you to this industry first and

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[Mark Fitzgerald]: that

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[Mark Fitzgerald]: what do this industry

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[Ramsey Smith]: foremost tell us your story and then on the back of that it would be very

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[Paul Tyler]: on the back of that

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[Mark Fitzgerald]: i never thought

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[Ramsey Smith]: interesting to hear what you think it will take to bring more people of color

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[Ramsey Smith]: into the space so gina

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[Paul Tyler]: what

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[Ramsey Smith]: why don’t we

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[Ramsey Smith]: don’t we start with you

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[Mark Fitzgerald]: he wants

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[Gina Riepel]: Um,

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[Gina Riepel]: okay,

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[Paul Tyler]: okay great thank you for having week and

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[Gina Riepel]: great,

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[Ramsey Smith]: great thank you for

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[Mark Fitzgerald]: okay great uh thank you for having me and

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[Gina Riepel]: Um, thank you for having me, And you know I started in this industry over

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[Ramsey Smith]: thirty years ago

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[Gina Riepel]: thirty years ago and I started in a in at at

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[Paul Tyler]: actually

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[Gina Riepel]: a bank, Actually on the

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[Paul Tyler]: my years

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[Gina Riepel]: teller line and moved on to opening new

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[Ramsey Smith]: account

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[Gina Riepel]: accounts and just

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[Gina Riepel]: kind of

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[Mark Fitzgerald]: see

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[Ramsey Smith]: kind of really started saying that people know a lot about investing

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[Gina Riepel]: really started to

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[Paul Tyler]: that

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[Gina Riepel]: see that you know people

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[Paul Tyler]: know a lot about

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[Gina Riepel]: didn’t know a lot about investing.

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[Paul Tyler]: they never they

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[Gina Riepel]: Um, they didn’t really understand it. and they came into the bank looking for

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[Gina Riepel]: help and for a solution.

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[Ramsey Smith]: and so

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[Gina Riepel]: And so

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[Paul Tyler]: did not

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[Gina Riepel]: you know, I did that

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[Gina Riepel]: while I was in college, and then

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[Ramsey Smith]: i was in college and then i was fortunate and have to you know go on to a mutual

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[Paul Tyler]: she

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[Gina Riepel]: I was fortunate enough to you know, move on to a mutual fund company where I

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[Ramsey Smith]: fun where i have to learn a little bit more about investments and really taking

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[Gina Riepel]: got to learn a little bit more about investments and really taking it to the

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[Ramsey Smith]: it to the next level of providing financial securities to to everyone it’s my

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[Gina Riepel]: next level and providing financial securities, um to to everyone,

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[Paul Tyler]: i really fascinated by that i really

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[Gina Riepel]: And so I just I was really fascinated by that, you know, but I really consider

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[Ramsey Smith]: chest because was really fascinated by that you that i really could

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[Gina Riepel]: myself lucky because I

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[Gina Riepel]: had no

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[Ramsey Smith]: i had no idea what

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[Paul Tyler]: yeah but i mean

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[Gina Riepel]: idea what a mutual fund Um

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[Paul Tyler]: what like

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[Ramsey Smith]: was when i

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[Gina Riepel]: was when I joined Um.

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[Paul Tyler]: american capital back in nineteen ninety yeah

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[Ramsey Smith]: on american capital back in nineteen ninety and i was fortunate that i had people

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[Gina Riepel]: American Capital back in nineteen ninety and I was fortunate that I had. um.

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[Gina Riepel]: you know, people kind of show me the way

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[Ramsey Smith]: kind showing away and help me realize how important it is to provide financial

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[Paul Tyler]: and help me realize how important it is to

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[Gina Riepel]: and help me realize how important it is to provide financial

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[Ramsey Smith]: security

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[Paul Tyler]: degree of

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[Gina Riepel]: security, um

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[Gina Riepel]: to to people.

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[Ramsey Smith]: to to people and so i just kind of grew up in the business right and we

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[Paul Tyler]: so

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[Gina Riepel]: And so I just kind of grew up in the business, right. I knew nothing about it,

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[Ramsey Smith]: remembered about it but i learned about it and had like different opportunities

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[Gina Riepel]: but I learned about it and had just you know, different opportunities, And I

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[Ramsey Smith]: and i think that really happens to me

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[Gina Riepel]: think

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[Paul Tyler]: really

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[Gina Riepel]: what really happened for me is, I

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[Ramsey Smith]: from people that were willing to give me a chance right i didn’t look like

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[Gina Riepel]: found people that were willing to give me a chance,

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[Paul Tyler]: right i didn’t

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[Gina Riepel]: Right, I didn’t

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[Mark Fitzgerald]: i didn’t any

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[Gina Riepel]: look like anybody, Um on our

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[Ramsey Smith]: anybody um on our team i didn’t look like anyone at the field but um i found

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[Paul Tyler]: i didn’t

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[Gina Riepel]: team. I didn’t look like anyone

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[Paul Tyler]: feel

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[Gina Riepel]: out in the field,

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[Gina Riepel]: but Um, I found someone and or people that just saw

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[Paul Tyler]: um i found

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[Ramsey Smith]: someone and every i saw something in me that i didn’t

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[Mark Fitzgerald]: just

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[Gina Riepel]: something in me that I didn’t know that I had, and the passion that I have for

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[Gina Riepel]: providing

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[Ramsey Smith]: in the country just the passion i have for this business and so for the change

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[Gina Riepel]: financial security, just a passion I have for this business. And so

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[Mark Fitzgerald]: so

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[Gina Riepel]: you know they took a chance on me and Um taught me the ropes and I and I’m sor.

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[Gina Riepel]: you know they took a chance on me and Um taught me the ropes and I and I’m sor.

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[Paul Tyler]: yeah

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[Ramsey Smith]: then i and i’m so martin take a chance on me and and give me opportunities that i

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[Gina Riepel]: You know, I have people like Martin that still take a chance on me and give me

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[Gina Riepel]: You know, I have people like Martin that still take a chance on me and give me

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[Gina Riepel]: opportunities that I wouldn’t have normally had Um in my career, And so I’m

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[Gina Riepel]: opportunities that I wouldn’t have normally had Um in my career, And so I’m

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[Ramsey Smith]: wouldn’t have normally had

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[Paul Tyler]: in my career like

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[Ramsey Smith]: in my career i’m just i feel like that’s kind of what we need to do

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[Gina Riepel]: just I feel like that’s kind of what we need to do for the next generation. Is

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[Gina Riepel]: just I feel like that’s kind of what we need to do for the next generation. Is

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[Mark Fitzgerald]: christmas

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[Gina Riepel]: we have to be willing to take a chance on people and and teach them, and Um,

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[Gina Riepel]: we have to be willing to take a chance on people and and teach them, and Um,

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[Paul Tyler]: he

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[Gina Riepel]: show them this business and what what it really means and what we’re doing, Um

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[Gina Riepel]: show them this business and what what it really means and what we’re doing, Um

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[Paul Tyler]: what

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[Gina Riepel]: for people. So I mean that’s I just grew up, I just I, I love it. I just I

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[Gina Riepel]: for people. So I mean that’s I just grew up, I just I, I love it. I just I

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[Paul Tyler]: yeah i just

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[Mark Fitzgerald]: you have school

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[Paul Tyler]: i i i love it i i can’t imagine i

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[Gina Riepel]: can’t imagine I talked to Martin about this all the time. like I can’t imagine

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[Gina Riepel]: can’t imagine I talked to Martin about this all the time. like I can’t imagine

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[Gina Riepel]: doing anything else. I feel like I was born to to do this. It’s it’s easy for

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[Gina Riepel]: doing anything else. I feel like I was born to to do this. It’s it’s easy for

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[Ramsey Smith]: else

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[Ramsey Smith]: to

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[Ramsey Smith]: it’s easy for me um

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[Gina Riepel]: me. Um, so I, I just love it.

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[Gina Riepel]: me. Um, so I, I just love it.

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[Paul Tyler]: what

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[Ramsey Smith]: martin you’re up

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[Martin Powell]: i started this business summer time as jean in nineteen ninety a financial

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[Martin Powell]: advisor for met life and what drew me into the business was the opportunity

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[Martin Powell]: to to help families

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[Martin Powell]: um

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[Martin Powell]: around life insurance

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[Martin Powell]: and when you deliver your first check it really hits home on the power

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[Martin Powell]: of this business

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[Martin Powell]: and also as an advisor or gave me an opportunity to educate uh people of color

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[Martin Powell]: and women

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[Martin Powell]: around um

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[Paul Tyler]: yeah

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[Martin Powell]: preparing for the certainty and life of uncertainty and that’s something that’s

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[Martin Powell]: very very purposeful

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[Ramsey Smith]: whatever

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[Martin Powell]: and made me feel very very good

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[Paul Tyler]: you

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[Martin Powell]: to to be in this business

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[Martin Powell]: to continue to

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[Martin Powell]: help

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[Paul Tyler]: great

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[Martin Powell]: as as you uh go through this journey and and as i travel through my journey and

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[Martin Powell]: meeting uh great people like gina and and others yourself ramsay paul

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[Martin Powell]: the great thing about

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[Martin Powell]: what i feel

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[Martin Powell]: makes me drive every single morning it’s my duty to help people of color and

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[Martin Powell]: women

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[Martin Powell]: learn about this business and learn how

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[Martin Powell]: you can create generational wealth how you can

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[Martin Powell]: help save and put your kids through cou all those great things

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[Gina Riepel]: S.

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[Martin Powell]: that are

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[Ramsey Smith]: driving towards his values

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[Martin Powell]: driving

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[Paul Tyler]: right

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[Martin Powell]: towards the values for people

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[Ramsey Smith]: really get me

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[Martin Powell]: really get me really excited about this business and

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[Martin Powell]: just wanted to continue to just um pass it on and continue to lead and and and

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[Martin Powell]: want people to say hey

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[Martin Powell]: i want to do martins shop people of color and women

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[Martin Powell]: or hey i want to be

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[Ramsey Smith]: i wanna

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[Martin Powell]: i wanted have um be ceo of an insurance company one day uh because there’s just

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[Martin Powell]: so much

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[Paul Tyler]: oh

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[Ramsey Smith]: oh

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[Martin Powell]: power that you know people of color are missed out on because they just haven’t

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[Martin Powell]: been educated around money and the behavior around money so i i just so excited

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[Martin Powell]: that um we’ve been able to make i’ve been able to make an impact on individuals

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[Martin Powell]: as well as as as

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[Martin Powell]: you know with their investing as well as individuals with their career

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[Ramsey Smith]: too

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[Martin Powell]: so just just is just a great business to be in

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[Paul Tyler]: yeah i

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[Ramsey Smith]: you like bing

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[Paul Tyler]: i completely agree and i think martin your com education’s kind of interesting

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[Paul Tyler]: maybe we could you know kind of double click in that a little bit you know mark

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[Paul Tyler]: and i both worked at met life i don’t want to speak for for mark but

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[Paul Tyler]: i’ve seen some interesting as i’ve moved from company or company or sector to

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[Paul Tyler]: sector

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[Ramsey Smith]: and

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[Paul Tyler]: certain and i don’t know if it’s the the market if it’s the company if it’s

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[Paul Tyler]: history

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[Paul Tyler]: certain companies are much better about creating a more

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[Ramsey Smith]: read

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[Paul Tyler]: inclusive environment met life and

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[Paul Tyler]: i’m not sure you know i i don’t think we’re there at the same time there was a

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[Ramsey Smith]: like sure maybe

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[Paul Tyler]: significant top down effort to build diversity in that company now will no longer

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[Paul Tyler]: exists it’s been sold in in terms of the areas we’re working

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[Paul Tyler]: we had some diversity but i would not describe that as a a diverse culture

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[Paul Tyler]: you know move to some other organizations you know without naming them

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[Paul Tyler]: more focus on education more focus on education of advisors i’ve seen a lot more

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[Paul Tyler]: diversity you know some of the ones that kind of you know came up more from

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[Ramsey Smith]: work the uh partners

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[Paul Tyler]: a part time basis i mean what’s first of all you know i again i don’t want

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[Ramsey Smith]: and i want

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[Paul Tyler]: to disparage met or what it was

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[Paul Tyler]: but is there something in the you know is it history is it just the you know the

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[Paul Tyler]: the culture from the get go that makes one organization more successful than

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[Paul Tyler]: another

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[Ramsey Smith]: yeah spot on we were going through and

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[Martin Powell]: yes you spot on it what we’re going through and understanding that hua mutual is

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[Martin Powell]: is kind of late in the journey but they’re accelerating

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[Martin Powell]: it has to be top of mind

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[Martin Powell]: for for the change to happen it can’t be

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[Martin Powell]: um an afterthought it can’t be like hey i’m on a journey right you you never go

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[Martin Powell]: to the board and present your as

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[Martin Powell]: executive of your business plan and say hey

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[Ramsey Smith]: your dresses plan

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[Ramsey Smith]: i

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[Martin Powell]: this us getting to our numbers is a journey it’s

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[Ramsey Smith]: put

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[Martin Powell]: about putting concrete measurable actionable items to deliver on diversion and

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[Martin Powell]: the firms that do that are the firms that are having a success that they they are

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[Martin Powell]: holding themselves accountable for going

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[Ramsey Smith]: major

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[Martin Powell]: out

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[Gina Riepel]: have.

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[Martin Powell]: educating

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[Ramsey Smith]: w

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[Martin Powell]: in the tracking

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[Martin Powell]: diversity because

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[Ramsey Smith]: you really dig in into understand that diversity

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[Martin Powell]: when you really dig in and understand it that diversity equity inclusion and

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[Paul Tyler]: wa

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[Martin Powell]: and fresh thoughts is really a multiplier for organizations

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[Martin Powell]: when you look at that

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[Ramsey Smith]: organization lo it de

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[Martin Powell]: organizations have had a lot of success

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[Ramsey Smith]: dude they teams

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[Martin Powell]: they they they’ve changed the world they didn’t sit back and think about you know

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[Martin Powell]: the same old way of doing things and and that and the only way you get that is by

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[Martin Powell]: making sure that you have people in your organization that are

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[Ramsey Smith]: you got people in your organization that

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[Ramsey Smith]: just very very verse not just

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[Martin Powell]: just very very diverse from not just

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[Martin Powell]: educational background but experiences and ethnicities

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[Mark Fitzgerald]: martin you’ve you’ve incorporated group leader retreats to focus in on inclusion

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[Mark Fitzgerald]: can you talk a little bit about that and some of the success that you’ve had from

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[Mark Fitzgerald]: from that outcome

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[Ramsey Smith]: yeah

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[Martin Powell]: yeah we

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[Ramsey Smith]: church

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[Martin Powell]: our retreat

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[Ramsey Smith]: unfortunately

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[Martin Powell]: uh unfortunately we’re virtual but very very powerful

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[Paul Tyler]: s

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[Martin Powell]: and

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[Martin Powell]: it was a very very eye opening experience

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[Martin Powell]: for all of us and the great

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[Ramsey Smith]: out is that i b

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[Martin Powell]: thing was was the opportunity for us to really look into the mirror and be

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[Martin Powell]: transparent

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[Martin Powell]: and i think the

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[Ramsey Smith]: feedback

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[Martin Powell]: powerful thing that

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[Martin Powell]: has

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[Ramsey Smith]: sure

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[Martin Powell]: been shared is is that

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[Ramsey Smith]: you can put the opportunity

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[Martin Powell]: when people took the opportunity

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[Ramsey Smith]: to your bu

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[Martin Powell]: to hear my story

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[Ramsey Smith]: wow aw

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[Martin Powell]: the aha moment went on that

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[Martin Powell]: with some folks it may come up and approached me not only internally but as well

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[Martin Powell]: as externally is that well i never realized martin you you could never hide that

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[Martin Powell]: you were black

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[Martin Powell]: i could hide that i was jewish

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[Martin Powell]: i

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[Ramsey Smith]: yeah

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[Martin Powell]: could hide that

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[Ramsey Smith]: yeah

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[Martin Powell]: you know if

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[Ramsey Smith]: i came for what the uh back

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[Martin Powell]: i came from a background and maybe i was bi racial but i looked more

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[Martin Powell]: you know on little more white i could

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[Ramsey Smith]: that i

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[Martin Powell]: sit on white if i was

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[Martin Powell]: of a different

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[Ramsey Smith]: orientation

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[Martin Powell]: sexual orientation you know i

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[Ramsey Smith]: all those different things

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[Martin Powell]: don’t all those different things

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[Ramsey Smith]: which are important

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[Martin Powell]: which are important

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[Ramsey Smith]: identify with if you walk in

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[Martin Powell]: to identify but if you walked in a cult you could keep that on your personal side

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[Martin Powell]: and it was eye opening

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[Ramsey Smith]: people that

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[Martin Powell]: to people that hey you know we have these

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[Gina Riepel]: Yes,

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[Martin Powell]: biases these unconscious biases and we see somebody and we unfortunately have

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[Ramsey Smith]: we see somebody

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[Ramsey Smith]: unfortunately have the to advises that we need to address better

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[Martin Powell]: these unconscious biases that we need to address and identify and then work on

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[Ramsey Smith]: they work

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[Martin Powell]: you know ultimately

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[Paul Tyler]: what’s the

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[Ramsey Smith]: we can

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[Martin Powell]: breaking those those biases down and saying hey this this is not founded this is

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[Martin Powell]: this is you know

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[Ramsey Smith]: all church

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[Martin Powell]: we’re all looking to achieve the same thing when you you get in these

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[Martin Powell]: conversations people realize that yeah we want to have an inclusive environment

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[Martin Powell]: not a ex exclusive environment

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[Mark Fitzgerald]: and obviously you know focusing in from a corporate perspective is different than

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[Mark Fitzgerald]: you know bringing individuals into the business what other pathways are are you

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[Mark Fitzgerald]: going about in terms of education and helping individuals get into the business

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[Mark Fitzgerald]: and get into wholesaling specifically

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[Ramsey Smith]: you

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[Martin Powell]: so

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[Ramsey Smith]: we’re really working

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[Martin Powell]: we’re really working with our recruiting folks and it’s an effort with the

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[Martin Powell]: coalition of of equity

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[Martin Powell]: of

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[Martin Powell]: wholesaling

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[Mark Fitzgerald]: what do you think

400
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[Ramsey Smith]: it’s really us go out early stage

401
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[Martin Powell]: it’s really us going out early stage career

402
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[Ramsey Smith]: college

403
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[Martin Powell]: college

404
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[Martin Powell]: and really giving them an understanding of what financial services is what

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[Martin Powell]: financial services wholesaling is it’s going

406
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[Ramsey Smith]: making sure that you done

407
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[Martin Powell]: making sure that you’re going to the historically black colleges and universities

408
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[Ramsey Smith]: thank you

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[Martin Powell]: going to the state

410
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[Gina Riepel]: He

411
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[Martin Powell]: and private universities that have a high concentration of of a of die student

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[Martin Powell]: body and really educating

413
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[Martin Powell]: them and really getting them excited that as i mentioned in my intro like this

414
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[Ramsey Smith]: you get that if i mention my intro

415
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[Martin Powell]: field

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[Martin Powell]: is similar to saying hey i wanna be a nurse that you can impact somebody so

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[Martin Powell]: greatly that

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[Ramsey Smith]: thank you

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[Martin Powell]: you know they can be live comfortable in a in a

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[Ramsey Smith]: very small

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[Martin Powell]: in a very long retirement

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[Ramsey Smith]: different than somebody hope you got an interest in

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[Martin Powell]: no different than improving somebody’s health that they got injured so they can

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[Martin Powell]: have

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[Ramsey Smith]: a good quality of them

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[Martin Powell]: a good quality of life

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00:14:01,516 –> 00:15:59,836

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[Ramsey Smith]: so it wants making sure that that people can understand it

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[Martin Powell]: so it’s us making sure that that that people can understand the transition it’s

430
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[Martin Powell]: not the the wolf of wall street and selling stocks that people see in the

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00:14:15,491 –> 00:14:18,371
[Martin Powell]: in you know in big boats and stuff but this is really

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[Ramsey Smith]: hey you can be something like that you too

433
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[Martin Powell]: hey you can impact somebody like i you can

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[Ramsey Smith]: change their life

435
00:14:23,251 –> 00:14:25,171
[Martin Powell]: change their life by educating them

436
00:14:25,384 –> 00:14:26,384
[Ramsey Smith]: really

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00:14:26,051 –> 00:14:28,691
[Martin Powell]: and really feel good about what you do day in and day out

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[Ramsey Smith]: so what do you see is your

439
00:14:31,844 –> 00:14:36,404
[Ramsey Smith]: through your primary competitors for talent so like when you go out and you

440
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[Ramsey Smith]: recruit

441
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[Ramsey Smith]: what other kinds of companies are you competing against because you know my

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[Ramsey Smith]: experience is that that changed dramatically over the course of the last twenty

443
00:14:47,444 –> 00:14:51,364
[Ramsey Smith]: or thirty years like there there’s think there can be more choices and different

444
00:14:51,444 –> 00:14:55,364
[Ramsey Smith]: choices different things are attractive now than they once were so where do you

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00:14:55,444 –> 00:14:59,044
[Ramsey Smith]: find them the most competition when you when you find that that right candidate

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00:15:01,171 –> 00:15:03,411
[Martin Powell]: oh y you find a lot of competition

447
00:15:04,851 –> 00:15:08,691
[Martin Powell]: in the it sector right like you have people that can do it

448
00:15:10,131 –> 00:15:11,411
[Martin Powell]: and i’ve done and i actually

449
00:15:12,611 –> 00:15:15,091
[Martin Powell]: done some i t in in my career in between

450
00:15:16,211 –> 00:15:19,411
[Martin Powell]: um being an advisor and coming back from the wholesale side

451
00:15:21,091 –> 00:15:22,451
[Martin Powell]: it’s very competitive because

452
00:15:22,644 –> 00:15:23,764
[Ramsey Smith]: it as we know

453
00:15:23,091 –> 00:15:24,451
[Martin Powell]: it as we know is

454
00:15:25,491 –> 00:15:26,531
[Martin Powell]: it’s the engine

455
00:15:25,764 –> 00:15:27,284
[Ramsey Smith]: the agent especially after

456
00:15:27,651 –> 00:15:29,011
[Martin Powell]: after the pandemic and

457
00:15:29,764 –> 00:15:34,404
[Ramsey Smith]: they were recruit very heavily their vein extremely well and uh

458
00:15:30,211 –> 00:15:34,931
[Martin Powell]: they’re recruiting very heavily they’re paying extremely well and um

459
00:15:35,704 –> 00:15:36,704
[Ramsey Smith]: they have a lot

460
00:15:36,311 –> 00:15:37,311
[Martin Powell]: they have a lot more

461
00:15:38,371 –> 00:15:40,771
[Martin Powell]: flexibility they they do things a little different

462
00:15:41,811 –> 00:15:44,691
[Martin Powell]: and we gotta we got to make the we gotta adapt and and

463
00:15:44,404 –> 00:15:45,404
[Mark Fitzgerald]: nice

464
00:15:44,831 –> 00:15:45,831
[Martin Powell]: make sure that we can

465
00:15:46,244 –> 00:15:47,924
[Ramsey Smith]: a number flexibility

466
00:15:46,291 –> 00:15:51,651
[Martin Powell]: provide that level of flexibility and industry make it on making it attractive

467
00:15:53,151 –> 00:15:54,151
[Martin Powell]: but it

468
00:15:53,784 –> 00:15:54,784
[Ramsey Smith]: is really

469
00:15:54,431 –> 00:15:55,431
[Martin Powell]: is where we see

470
00:15:56,771 –> 00:16:01,171
[Martin Powell]: the greatest competition for talent and then i would say the medical field would

471
00:16:00,871 –> 00:16:01,871
[Martin Powell]: be next

472
00:16:01,444 –> 00:16:05,924
[Ramsey Smith]: got it okay so the other thing that that was said earlier that i thought was

473
00:16:01,516 –> 00:17:59,836

474
00:16:06,804 –> 00:16:11,124
[Ramsey Smith]: intriguing and it sort of again reminds me of something i’ve seen a lot of is uh

475
00:16:12,324 –> 00:16:15,844
[Ramsey Smith]: is you know gina gina you talked about how there there were people that saw

476
00:16:16,164 –> 00:16:20,484
[Ramsey Smith]: things in you that that you didn’t necessarily recognize in yourself and so they

477
00:16:20,484 –> 00:16:25,604
[Ramsey Smith]: empowered you and there are a couple i see a couple things in there right so one

478
00:16:25,304 –> 00:16:26,304
[Ramsey Smith]: is

479
00:16:26,964 –> 00:16:30,724
[Ramsey Smith]: the concept of the the importance of mentorship and sponsorship and those are

480
00:16:30,804 –> 00:16:32,964
[Ramsey Smith]: actually aren’t necessarily the same thing they’re both important

481
00:16:34,644 –> 00:16:39,204
[Ramsey Smith]: you know how important was you know mentorship in the first order and then

482
00:16:39,444 –> 00:16:43,284
[Ramsey Smith]: sponsorship in the second order perhaps the more important of the two in terms of

483
00:16:44,244 –> 00:16:45,524
[Ramsey Smith]: the progression of your career

484
00:16:47,065 –> 00:16:48,265
[Gina Riepel]: hope you know what. it’s funny,

485
00:16:48,505 –> 00:16:50,025
[Gina Riepel]: Um, growing up in this business,

486
00:16:48,564 –> 00:16:51,284
[Ramsey Smith]: and growing up this is i really

487
00:16:50,340 –> 00:16:51,340
[Paul Tyler]: really

488
00:16:50,645 –> 00:16:51,645
[Gina Riepel]: I, I really

489
00:16:51,044 –> 00:16:52,044
[Mark Fitzgerald]: see

490
00:16:52,025 –> 00:16:56,025
[Gina Riepel]: wouldn’t say I had a a mentor necessarily, because

491
00:16:55,700 –> 00:16:56,700
[Paul Tyler]: no

492
00:16:55,765 –> 00:16:56,765
[Gina Riepel]: there were

493
00:16:56,404 –> 00:17:00,484
[Ramsey Smith]: no to look like me i mean i course i that i weigh a hundred pounds but for what

494
00:16:56,605 –> 00:16:57,605
[Gina Riepel]: no no one that looked

495
00:16:57,220 –> 00:16:58,220
[Paul Tyler]: i mean i

496
00:16:57,625 –> 00:17:00,905
[Gina Riepel]: like me. I mean I’m four eleven. I weigh a hundred pound soaking wet. You know

497
00:17:00,644 –> 00:17:05,204
[Ramsey Smith]: you know ipic i mean i and i’m out there right i’m i’ strong i got some

498
00:17:00,985 –> 00:17:05,145
[Gina Riepel]: I’m hispanic. I mean, I and I’m out there right. I’m I’m I’m strong. I got a

499
00:17:05,145 –> 00:17:07,545
[Gina Riepel]: strong personality and there just wasn’t a lot for me to

500
00:17:05,364 –> 00:17:08,804
[Ramsey Smith]: personality and there just wasn’t a lot for me to choose from so i had to find

501
00:17:07,625 –> 00:17:12,665
[Gina Riepel]: choose from, So I have to find men that Um. I liked the way they did business,

502
00:17:07,751 –> 00:17:08,751
[Martin Powell]: no she said

503
00:17:09,204 –> 00:17:14,964
[Ramsey Smith]: men that um i liked the way they did business and i respected them and i wanted

504
00:17:12,420 –> 00:17:13,420
[Paul Tyler]: yeah

505
00:17:12,925 –> 00:17:13,925
[Gina Riepel]: and I

506
00:17:13,525 –> 00:17:14,525
[Gina Riepel]: respected

507
00:17:13,844 –> 00:17:14,844
[Mark Fitzgerald]: she’s

508
00:17:14,080 –> 00:17:16,640
[Paul Tyler]: i wanted to be like that before i had to

509
00:17:14,345 –> 00:17:18,105
[Gina Riepel]: them and I wanted to be like that And so I had to, um.

510
00:17:15,044 –> 00:17:21,284
[Ramsey Smith]: to be like that and so i had to um i use to that and sometimes they my to even

511
00:17:18,160 –> 00:17:20,080
[Paul Tyler]: i got used to that this was the people that

512
00:17:18,745 –> 00:17:21,785
[Gina Riepel]: I, I used them, and sometimes they were mentors and they didn’t even know it.

513
00:17:21,364 –> 00:17:22,884
[Ramsey Smith]: know it and so

514
00:17:21,645 –> 00:17:22,645
[Gina Riepel]: Um,

515
00:17:21,940 –> 00:17:22,940
[Paul Tyler]: so

516
00:17:22,585 –> 00:17:23,625
[Gina Riepel]: and so I

517
00:17:23,325 –> 00:17:24,325
[Gina Riepel]: just,

518
00:17:23,380 –> 00:17:24,380
[Paul Tyler]: i

519
00:17:23,704 –> 00:17:24,704
[Ramsey Smith]: i

520
00:17:24,185 –> 00:17:25,225
[Gina Riepel]: I kind of had to build

521
00:17:24,984 –> 00:17:25,984
[Ramsey Smith]: my own

522
00:17:25,165 –> 00:17:26,165
[Gina Riepel]: my own. It

523
00:17:25,805 –> 00:17:26,805
[Gina Riepel]: wasn’t until

524
00:17:25,820 –> 00:17:26,820
[Paul Tyler]: so i

525
00:17:26,704 –> 00:17:27,704
[Ramsey Smith]: i finally

526
00:17:26,725 –> 00:17:27,725
[Gina Riepel]: I finally,

527
00:17:28,125 –> 00:17:29,125
[Gina Riepel]: um,

528
00:17:28,905 –> 00:17:30,905
[Gina Riepel]: just said I, I got to do this my way.

529
00:17:28,964 –> 00:17:34,884
[Ramsey Smith]: just said i gonna to do this my way i i like that i mean it i know that but i’m

530
00:17:31,100 –> 00:17:32,100
[Paul Tyler]: i like that

531
00:17:31,705 –> 00:17:35,465
[Gina Riepel]: I, I like that. I’m going to. I’m going to emulate that, but I’m going to do it

532
00:17:34,884 –> 00:17:40,884
[Ramsey Smith]: gonna do it my way i try attracting um senior leaders saying you know i i see

533
00:17:35,545 –> 00:17:40,105
[Gina Riepel]: my way. And then that’s when I started attracting Um. senior leader saying, you

534
00:17:40,185 –> 00:17:41,865
[Gina Riepel]: know, I, I see something in you. Im.

535
00:17:40,504 –> 00:17:41,504
[Ramsey Smith]: something

536
00:17:41,845 –> 00:17:42,845
[Gina Riepel]: I’m going to give you

537
00:17:42,164 –> 00:17:46,804
[Ramsey Smith]: i mean like i said give you that chance but it wasn’t um it was hard it was

538
00:17:42,260 –> 00:17:43,260
[Paul Tyler]: movie

539
00:17:42,745 –> 00:17:43,865
[Gina Riepel]: like I said, Giveve me that chance,

540
00:17:44,060 –> 00:17:45,060
[Paul Tyler]: watching

541
00:17:44,345 –> 00:17:49,145
[Gina Riepel]: But it wasn’t um. It was hard. it was really really hard to find people. Um.

542
00:17:46,964 –> 00:17:52,084
[Ramsey Smith]: really really hard to find people um i and so that’s why now um as a woman

543
00:17:49,085 –> 00:17:50,085
[Gina Riepel]: and

544
00:17:49,351 –> 00:17:50,351
[Martin Powell]: six

545
00:17:49,785 –> 00:17:55,065
[Gina Riepel]: so that’s why? now, Um, as a woman, a Hispanic woman in this business, I am so

546
00:17:52,964 –> 00:17:57,364
[Ramsey Smith]: hispanic com business i am so passionate about bing and

547
00:17:55,180 –> 00:17:56,180
[Paul Tyler]: about me

548
00:17:55,225 –> 00:17:56,585
[Gina Riepel]: passionate about leading

549
00:17:57,060 –> 00:17:58,060
[Paul Tyler]: tell me what

550
00:17:57,145 –> 00:18:02,745
[Gina Riepel]: and showing what Um, people of color like me, Um can do ’cause I, I’ve said

551
00:18:01,516 –> 00:19:59,836

552
00:18:02,024 –> 00:18:03,024
[Ramsey Smith]: exact

553
00:18:02,825 –> 00:18:05,945
[Gina Riepel]: this to Martin before you know. I. I really believe that. If you can you know,

554
00:18:06,105 –> 00:18:11,705
[Gina Riepel]: see it, you can be it. And so I, I just feel a huge sense of responsibility to

555
00:18:06,180 –> 00:18:07,180
[Paul Tyler]: you can see it

556
00:18:06,584 –> 00:18:07,584
[Ramsey Smith]: it could be it

557
00:18:07,780 –> 00:18:08,780
[Paul Tyler]: light

558
00:18:08,404 –> 00:18:14,164
[Ramsey Smith]: so i i just feel a huge sense of responsibility to um show what it’s supposed to

559
00:18:12,025 –> 00:18:16,345
[Gina Riepel]: Um. show what it’s supposed to look like When I think we all have to do that.

560
00:18:14,164 –> 00:18:15,444
[Ramsey Smith]: look like and i think we all

561
00:18:15,060 –> 00:18:16,060
[Paul Tyler]: she

562
00:18:15,604 –> 00:18:19,284
[Ramsey Smith]: have to do that um we all have to walk walking and

563
00:18:16,665 –> 00:18:22,025
[Gina Riepel]: Um, we all have to walk, walk and talk, the talk and we have to be intentional,

564
00:18:19,060 –> 00:18:20,060
[Paul Tyler]: and

565
00:18:19,524 –> 00:18:22,004
[Ramsey Smith]: talk and we have to be intentional

566
00:18:22,505 –> 00:18:26,425
[Gina Riepel]: and I think that is the key for me, and my whole career is really really being

567
00:18:22,560 –> 00:18:24,400
[Paul Tyler]: you side of the key for me and your

568
00:18:22,564 –> 00:18:27,204
[Ramsey Smith]: and i think that is the case with me and my co career really going be intentional

569
00:18:26,665 –> 00:18:31,065
[Gina Riepel]: intentional and looking for for the talent. Um, looking,

570
00:18:27,924 –> 00:18:30,964
[Ramsey Smith]: and looking for for the talent looking

571
00:18:31,645 –> 00:18:32,645
[Gina Riepel]: um

572
00:18:31,944 –> 00:18:32,944
[Ramsey Smith]: for

573
00:18:32,425 –> 00:18:33,785
[Gina Riepel]: for people that don’t necessarily

574
00:18:33,844 –> 00:18:36,404
[Ramsey Smith]: i i think that’s me as i

575
00:18:33,865 –> 00:18:36,825
[Gina Riepel]: look like me. act like me, Because that’s what happened to me is. I remember

576
00:18:36,845 –> 00:18:37,845
[Gina Riepel]: when

577
00:18:38,505 –> 00:18:42,905
[Gina Riepel]: the manager said that to me, he said I, I, I like you. You’re different, Um,

578
00:18:43,485 –> 00:18:44,485
[Gina Riepel]: I’m gonna. I’m

579
00:18:44,020 –> 00:18:45,020
[Paul Tyler]: can

580
00:18:44,425 –> 00:18:46,425
[Gina Riepel]: going to give you chance. I’m goingnna, put you out in the field. I’m goingnna

581
00:18:46,325 –> 00:18:47,325
[Gina Riepel]: see what happens,

582
00:18:47,325 –> 00:18:48,325
[Gina Riepel]: and

583
00:18:47,440 –> 00:18:50,160
[Paul Tyler]: and then we end up what like six years

584
00:18:48,025 –> 00:18:51,785
[Gina Riepel]: then I ended up working for him again like fifteen years later and he said he

585
00:18:48,084 –> 00:18:54,164
[Ramsey Smith]: okay i ask you what to do we can the junior so it was pretty away and i went to

586
00:18:51,700 –> 00:18:52,700
[Paul Tyler]: way

587
00:18:51,865 –> 00:18:55,705
[Gina Riepel]: recruited me away and I went to work for again and he was like you were the

588
00:18:54,164 –> 00:18:58,724
[Ramsey Smith]: go from again and i was going to be the best chance i ever took in my career i’

589
00:18:55,785 –> 00:19:00,345
[Gina Riepel]: best chance I ever tookck in my career. Um, and I was like, Wow, thank you, you

590
00:19:00,425 –> 00:19:02,665
[Gina Riepel]: know, and so I just I feel like

591
00:19:03,325 –> 00:19:04,325
[Gina Riepel]: sometimes

592
00:19:03,924 –> 00:19:05,684
[Ramsey Smith]: sometimes the venture a yard there you got

593
00:19:04,185 –> 00:19:07,065
[Gina Riepel]: the mentors aren’t there. You got to find. ‘. Um,

594
00:19:06,765 –> 00:19:07,765
[Gina Riepel]: you

595
00:19:06,980 –> 00:19:07,980
[Paul Tyler]: create

596
00:19:07,204 –> 00:19:11,924
[Ramsey Smith]: you have to create your rain i did that i don’t want to make it hard for anyone

597
00:19:07,385 –> 00:19:10,185
[Gina Riepel]: have to create your own and I did that, and

598
00:19:09,940 –> 00:19:10,940
[Paul Tyler]: i don’t

599
00:19:10,345 –> 00:19:14,025
[Gina Riepel]: but I don’t want to make it hard for anyone to do that. I wa to make it easy

600
00:19:12,004 –> 00:19:16,644
[Ramsey Smith]: to do that i’d rather make it easy for people to find me and i am a mentor now i

601
00:19:14,265 –> 00:19:18,425
[Gina Riepel]: for people to find mentors and I am a mentor. Now I mentor for the B. I. S. a

602
00:19:16,724 –> 00:19:19,124
[Ramsey Smith]: mentor for the b s a w and st program

603
00:19:18,565 –> 00:19:19,565
[Gina Riepel]: rising star program

604
00:19:19,620 –> 00:19:20,620
[Paul Tyler]: and

605
00:19:19,885 –> 00:19:20,885
[Gina Riepel]: and

606
00:19:20,484 –> 00:19:24,884
[Ramsey Smith]: and that’s important to me and i have a lot of young women that have asked me to

607
00:19:20,665 –> 00:19:24,425
[Gina Riepel]: that’s important to me and I have a lot of young women that have asked

608
00:19:24,244 –> 00:19:25,244
[Mark Fitzgerald]: yeah

609
00:19:24,665 –> 00:19:27,385
[Gina Riepel]: me to mentor them And so we do it at different levels, right,

610
00:19:24,964 –> 00:19:27,284
[Ramsey Smith]: mentor them and so we do it at different levels right

611
00:19:27,620 –> 00:19:28,620
[Paul Tyler]: yet

612
00:19:28,345 –> 00:19:30,025
[Gina Riepel]: Um, and even sponse. And and the

613
00:19:30,084 –> 00:19:34,564
[Ramsey Smith]: this authorship thing too i had people come to me and say i i’m going to sponsor

614
00:19:30,105 –> 00:19:31,785
[Gina Riepel]: whole sponsorship thing too, I’ve had

615
00:19:32,100 –> 00:19:33,100
[Paul Tyler]: people that

616
00:19:32,345 –> 00:19:36,505
[Gina Riepel]: people come to me and say I, I wantnna sponsor you. Um. but I find with the

617
00:19:34,644 –> 00:19:40,164
[Ramsey Smith]: you um but i find with the sponsorship sometimes is more equal playing field that

618
00:19:36,665 –> 00:19:41,225
[Gina Riepel]: sponsorship sometimes it’s more equal playing field, though, Um,

619
00:19:41,220 –> 00:19:42,220
[Paul Tyler]: i

620
00:19:41,464 –> 00:19:42,464
[Ramsey Smith]: like i

621
00:19:41,705 –> 00:19:46,345
[Gina Riepel]: like I can help them just as much as they can help me. And so I,

622
00:19:41,705 –> 00:19:46,345
[Gina Riepel]: like I can help them just as much as they can help me. And so I,

623
00:19:45,284 –> 00:19:46,964
[Ramsey Smith]: so that’s a superpower

624
00:19:47,485 –> 00:19:48,485
[Gina Riepel]: yeah, it

625
00:19:47,784 –> 00:19:48,784
[Ramsey Smith]: right

626
00:19:48,345 –> 00:19:49,865
[Gina Riepel]: is. it is. Yep,

627
00:19:49,820 –> 00:19:50,820
[Paul Tyler]: yeah so so

628
00:19:51,680 –> 00:19:55,920
[Paul Tyler]: i i’ve always found mentorship is my best mentors have not been ones that have

629
00:19:56,000 –> 00:20:00,080
[Paul Tyler]: been you know assigned to me by some corporation or some hr department jean as

630
00:20:00,160 –> 00:20:04,560
[Paul Tyler]: you said it just sort of happens but that also implies you’ve got a critical mass

631
00:20:01,516 –> 00:21:59,836

632
00:20:02,784 –> 00:20:03,784
[Ramsey Smith]: it also light

633
00:20:04,560 –> 00:20:06,880
[Paul Tyler]: of people who could be candidates for doing that

634
00:20:09,680 –> 00:20:15,520
[Paul Tyler]: what’s critical mass inside an organization you also mentioned bsa and martin and

635
00:20:15,760 –> 00:20:20,080
[Paul Tyler]: j i’d love to get your perspectives on this how much of that critical mass can be

636
00:20:20,160 –> 00:20:22,000
[Paul Tyler]: created you know across companies

637
00:20:23,040 –> 00:20:27,520
[Paul Tyler]: and still accomplish the same purpose can these substitute for critical mass and

638
00:20:27,600 –> 00:20:30,800
[Paul Tyler]: company or inside companies or does it have to go hand in hand

639
00:20:35,891 –> 00:20:40,051
[Martin Powell]: i think critical mass it’s a great question it it’s so important and it’s kind of

640
00:20:40,291 –> 00:20:43,811
[Martin Powell]: it’s kind of like bowed water or fast food right like

641
00:20:44,671 –> 00:20:45,671
[Martin Powell]: the more you

642
00:20:46,324 –> 00:20:47,444
[Ramsey Smith]: yeah i think

643
00:20:46,371 –> 00:20:48,771
[Martin Powell]: you get companies even though we’re

644
00:20:48,504 –> 00:20:49,504
[Ramsey Smith]: about

645
00:20:48,831 –> 00:20:49,831
[Martin Powell]: competing for talent

646
00:20:49,984 –> 00:20:50,984
[Ramsey Smith]: the war

647
00:20:50,751 –> 00:20:51,751
[Martin Powell]: the more people you

648
00:20:51,304 –> 00:20:52,304
[Ramsey Smith]: explain

649
00:20:51,891 –> 00:20:56,291
[Martin Powell]: get excited about it the more people you get consuming bottled water and and fast

650
00:20:56,071 –> 00:20:57,071
[Martin Powell]: food right

651
00:20:56,904 –> 00:20:57,904
[Ramsey Smith]: we get

652
00:20:57,491 –> 00:21:03,891
[Martin Powell]: and we can get people companies con you know hiring more women and and minorities

653
00:21:04,871 –> 00:21:05,871
[Martin Powell]: and

654
00:21:05,624 –> 00:21:06,624
[Ramsey Smith]: okay

655
00:21:06,451 –> 00:21:08,531
[Martin Powell]: companies when you look at talent and

656
00:21:08,664 –> 00:21:09,664
[Ramsey Smith]: school

657
00:21:08,851 –> 00:21:12,691
[Martin Powell]: population growth you you’re gonna miss out

658
00:21:10,964 –> 00:21:14,004
[Ramsey Smith]: you take a oh did you get over go

659
00:21:13,591 –> 00:21:14,591
[Martin Powell]: if you don’t focus

660
00:21:15,591 –> 00:21:16,591
[Martin Powell]: on hir the best

661
00:21:16,344 –> 00:21:17,344
[Ramsey Smith]: think

662
00:21:16,831 –> 00:21:17,831
[Martin Powell]: and brightest

663
00:21:17,624 –> 00:21:18,624
[Ramsey Smith]: eight

664
00:21:18,151 –> 00:21:19,151
[Martin Powell]: and

665
00:21:18,824 –> 00:21:19,824
[Ramsey Smith]: eight

666
00:21:19,711 –> 00:21:20,711
[Martin Powell]: i always say that

667
00:21:20,804 –> 00:21:21,844
[Ramsey Smith]: hard work to

668
00:21:21,251 –> 00:21:25,411
[Martin Powell]: hard work and intelligence doesn’t discriminate it’s available

669
00:21:26,951 –> 00:21:27,951
[Martin Powell]: across

670
00:21:28,071 –> 00:21:29,071
[Martin Powell]: everybody

671
00:21:29,684 –> 00:21:32,084
[Ramsey Smith]: so it’s it’s available i think that the

672
00:21:33,544 –> 00:21:34,544
[Ramsey Smith]: the the

673
00:21:33,860 –> 00:21:34,860
[Paul Tyler]: no

674
00:21:33,944 –> 00:21:34,944
[Ramsey Smith]: challenge

675
00:21:34,445 –> 00:21:35,445
[Gina Riepel]: one.

676
00:21:35,204 –> 00:21:40,164
[Ramsey Smith]: the challenge always is is it you know how well is it recognized so as we went

677
00:21:40,324 –> 00:21:44,324
[Ramsey Smith]: through this discussion you know a few things kind of hit home so you know i just

678
00:21:44,404 –> 00:21:48,164
[Ramsey Smith]: sort of jumped when when gina mentioned that there was that somebody said i took

679
00:21:48,164 –> 00:21:52,724
[Ramsey Smith]: a chance in you that was the best chance i ever took i think you know in life in

680
00:21:52,340 –> 00:21:53,340
[Paul Tyler]: white

681
00:21:52,884 –> 00:21:57,604
[Ramsey Smith]: life people that are in positions of power you know fundamentally start with well

682
00:21:57,684 –> 00:22:00,804
[Ramsey Smith]: i have to sort of maintain my position of power and that can tend to make them a

683
00:22:00,804 –> 00:22:04,964
[Ramsey Smith]: bit conservative and that also means that as as they sort of bring people up

684
00:22:01,516 –> 00:23:59,836

685
00:22:05,124 –> 00:22:09,444
[Ramsey Smith]: behind them they sort of bring in people and skill sets and things that that that

686
00:22:09,604 –> 00:22:14,804
[Ramsey Smith]: feel very familiar because that’s in their comfort zone but but the challenge the

687
00:22:14,884 –> 00:22:18,964
[Ramsey Smith]: challenge around diversity has been and always been that

688
00:22:20,484 –> 00:22:24,644
[Ramsey Smith]: that people of color had to sort of build and demonstrate their success in very

689
00:22:24,804 –> 00:22:30,324
[Ramsey Smith]: different ways right and so those that could sp spent sponsor mentor

690
00:22:31,764 –> 00:22:35,764
[Ramsey Smith]: make a difference have to have to be able to figure out ways to recognize

691
00:22:36,324 –> 00:22:38,964
[Ramsey Smith]: recognize those skills and how they’ve manifested themselves

692
00:22:40,004 –> 00:22:44,404
[Ramsey Smith]: and have to be willing to quote unquote take that chance and from my perspective

693
00:22:44,484 –> 00:22:49,604
[Ramsey Smith]: often it’s not nearly as much it’s not as big a chance as maybe the person taking

694
00:22:49,844 –> 00:22:54,244
[Ramsey Smith]: that leap is taking its just they don’t actually necessarily recognize risk sorry

695
00:22:54,324 –> 00:23:00,084
[Ramsey Smith]: my phone keeps ringing here they don’t recognize they just don’t recognize that

696
00:23:00,104 –> 00:23:01,104
[Ramsey Smith]: the the um

697
00:23:02,004 –> 00:23:04,884
[Ramsey Smith]: again the way the talent manifests itself in the same way so

698
00:23:06,224 –> 00:23:07,224
[Ramsey Smith]: i think both

699
00:23:06,791 –> 00:23:07,791
[Martin Powell]: yeah

700
00:23:07,284 –> 00:23:11,604
[Ramsey Smith]: the stories we’ve heard have been have been really inspiring here and and and the

701
00:23:11,604 –> 00:23:15,604
[Ramsey Smith]: messages the message is to make a difference is more than just having programs

702
00:23:16,804 –> 00:23:22,644
[Ramsey Smith]: it’s taking some taking some chances on on people that have demonstrated ambition

703
00:23:22,724 –> 00:23:26,324
[Ramsey Smith]: and raw skill no question there just a comment

704
00:23:27,140 –> 00:23:28,140
[Paul Tyler]: yeah

705
00:23:27,805 –> 00:23:28,805
[Gina Riepel]: two.

706
00:23:28,311 –> 00:23:29,311
[Martin Powell]: and

707
00:23:30,771 –> 00:23:36,211
[Martin Powell]: and also piggyback on it ramsey is is getting rid of this unconscious bias

708
00:23:37,384 –> 00:23:38,384
[Ramsey Smith]: that’s

709
00:23:37,911 –> 00:23:38,911
[Martin Powell]: and that’s what

710
00:23:39,064 –> 00:23:40,064
[Ramsey Smith]: is

711
00:23:39,971 –> 00:23:43,971
[Martin Powell]: these retreats were great about because the unconscious bias is real

712
00:23:44,264 –> 00:23:45,264
[Ramsey Smith]: maybe

713
00:23:44,991 –> 00:23:45,991
[Martin Powell]: it it’s

714
00:23:46,771 –> 00:23:51,491
[Martin Powell]: it’s end up like look what’s going on with the nfl seventy percent of the players

715
00:23:51,651 –> 00:23:52,851
[Martin Powell]: are of color

716
00:23:54,531 –> 00:23:57,091
[Martin Powell]: and when it comes to the management the people

717
00:23:56,724 –> 00:23:57,724
[Mark Fitzgerald]: yes

718
00:23:57,331 –> 00:24:03,171
[Martin Powell]: are making decisions in management they they have the biases it’s not about the

719
00:24:01,516 –> 00:25:59,836

720
00:24:03,331 –> 00:24:05,971
[Martin Powell]: ability i mean cause we’ve seen

721
00:24:04,824 –> 00:24:05,824
[Ramsey Smith]: see

722
00:24:06,544 –> 00:24:07,544
[Ramsey Smith]: like tes

723
00:24:06,911 –> 00:24:07,911
[Martin Powell]: black coaches

724
00:24:08,344 –> 00:24:09,344
[Ramsey Smith]: thank you

725
00:24:09,091 –> 00:24:14,691
[Martin Powell]: be super successful mike tomlin fifteen years of winning straight seasons right

726
00:24:14,851 –> 00:24:20,851
[Martin Powell]: like the the it just goes on and on so it’s that unconscious ultimately you just

727
00:24:21,011 –> 00:24:23,651
[Martin Powell]: gotta to stop it and say you know what

728
00:24:24,771 –> 00:24:30,051
[Martin Powell]: i need to get past this unconscious bias it’s not there’s not the risk is not any

729
00:24:29,871 –> 00:24:30,871
[Martin Powell]: greater

730
00:24:31,891 –> 00:24:35,171
[Martin Powell]: by hiring somebody of color or a woman it’s the same risk

731
00:24:35,704 –> 00:24:36,704
[Ramsey Smith]: you

732
00:24:36,131 –> 00:24:37,251
[Martin Powell]: don’t think about it

733
00:24:38,531 –> 00:24:39,891
[Martin Powell]: that it’s gonna be a greater risk

734
00:24:40,420 –> 00:24:41,420
[Paul Tyler]: ja

735
00:24:41,811 –> 00:24:43,251
[Martin Powell]: and that’s then

736
00:24:42,951 –> 00:24:43,951
[Martin Powell]: it’s

737
00:24:42,984 –> 00:24:43,984
[Ramsey Smith]: change

738
00:24:43,140 –> 00:24:44,140
[Paul Tyler]: yeah

739
00:24:43,351 –> 00:24:44,351
[Martin Powell]: gotta change

740
00:24:44,800 –> 00:24:48,800
[Paul Tyler]: gina what you know if you could give one word of advice to people listening to

741
00:24:48,580 –> 00:24:49,580
[Paul Tyler]: the show were

742
00:24:51,120 –> 00:24:54,800
[Paul Tyler]: positions where they make hiring decisions recruiting decisions what would it be

743
00:24:57,604 –> 00:25:01,844
[Ramsey Smith]: i just think people have to be intentional like they have to go

744
00:24:57,625 –> 00:25:03,225
[Gina Riepel]: I just think people have to be intentional Like they have to go and and be

745
00:25:03,124 –> 00:25:10,244
[Ramsey Smith]: be willing and opened um and be willing to give people a chance i i just think

746
00:25:03,465 –> 00:25:05,465
[Gina Riepel]: willing and open minded

747
00:25:06,505 –> 00:25:11,145
[Gina Riepel]: and be willing to give people a chance. I, I just think that sometimes it’s

748
00:25:11,225 –> 00:25:12,825
[Gina Riepel]: just easy to go with what you know

749
00:25:12,820 –> 00:25:13,820
[Paul Tyler]: right

750
00:25:13,085 –> 00:25:14,085
[Gina Riepel]: right

751
00:25:13,384 –> 00:25:14,384
[Ramsey Smith]: right and

752
00:25:13,865 –> 00:25:16,425
[Gina Riepel]: and it’s simple and let’s just do that, but we

753
00:25:16,304 –> 00:25:17,304
[Ramsey Smith]: yeah it

754
00:25:16,485 –> 00:25:17,485
[Gina Riepel]: can’t. If if we’re

755
00:25:17,140 –> 00:25:18,140
[Paul Tyler]: change

756
00:25:17,625 –> 00:25:21,145
[Gina Riepel]: going to change, we’re going to take this to the next level. We can’t do that.

757
00:25:18,004 –> 00:25:19,924
[Ramsey Smith]: change this level

758
00:25:19,860 –> 00:25:20,860
[Paul Tyler]: can’t

759
00:25:20,484 –> 00:25:22,804
[Ramsey Smith]: we can’t do that we have to be willing to

760
00:25:21,385 –> 00:25:23,305
[Gina Riepel]: We have to be willing to um

761
00:25:22,500 –> 00:25:23,500
[Paul Tyler]: um

762
00:25:22,904 –> 00:25:23,904
[Ramsey Smith]: um

763
00:25:24,505 –> 00:25:27,705
[Gina Riepel]: to think outside the box and think long term

764
00:25:24,505 –> 00:25:27,705
[Gina Riepel]: to think outside the box and think long term

765
00:25:24,560 –> 00:25:25,760
[Paul Tyler]: think outside the box

766
00:25:24,884 –> 00:25:27,764
[Ramsey Smith]: s outside the box and think long term

767
00:25:28,100 –> 00:25:29,100
[Paul Tyler]: and

768
00:25:28,424 –> 00:25:29,424
[Ramsey Smith]: and

769
00:25:29,065 –> 00:25:32,585
[Gina Riepel]: and and be intentional about that, Because I think sometimes we take the easy

770
00:25:29,124 –> 00:25:33,284
[Ramsey Smith]: and be attentional about that because i i think sometimes we take the easy route

771
00:25:32,525 –> 00:25:33,525
[Gina Riepel]: route

772
00:25:34,164 –> 00:25:36,964
[Ramsey Smith]: um and discover what we know and

773
00:25:34,905 –> 00:25:36,985
[Gina Riepel]: and just go with what we know and

774
00:25:37,420 –> 00:25:38,420
[Paul Tyler]: you got

775
00:25:37,605 –> 00:25:38,605
[Gina Riepel]: we’re never going to get

776
00:25:38,084 –> 00:25:39,084
[Mark Fitzgerald]: sure

777
00:25:38,585 –> 00:25:39,945
[Gina Riepel]: anywhere if we continue to do that

778
00:25:40,400 –> 00:25:45,200
[Paul Tyler]: yeah he well we’re kind of at the top of the show mar mark any final thoughts or

779
00:25:45,180 –> 00:25:46,180
[Paul Tyler]: or questions

780
00:25:47,824 –> 00:25:52,704
[Mark Fitzgerald]: yeah so martin i guess in in twenty twenty two you know in terms of bringing the

781
00:25:52,784 –> 00:25:54,864
[Mark Fitzgerald]: unconscious bias to a conscious level

782
00:25:56,304 –> 00:26:00,224
[Mark Fitzgerald]: what would you like what would you consider a successful transition in twenty

783
00:26:00,384 –> 00:26:02,224
[Mark Fitzgerald]: twenty two from your organization standpoint

784
00:26:01,516 –> 00:27:59,836

785
00:26:03,904 –> 00:26:04,904
[Ramsey Smith]: did you

786
00:26:04,291 –> 00:26:07,971
[Martin Powell]: a piggy back with genus cities that making sure that the leaders are

787
00:26:07,911 –> 00:26:08,911
[Martin Powell]: intentionally

788
00:26:10,691 –> 00:26:17,251
[Martin Powell]: seeking these opportunities to get people of color in through the interview

789
00:26:16,951 –> 00:26:17,951
[Martin Powell]: process

790
00:26:18,624 –> 00:26:19,624
[Ramsey Smith]: the country

791
00:26:19,171 –> 00:26:21,091
[Martin Powell]: are they intentionally working on

792
00:26:20,744 –> 00:26:21,744
[Ramsey Smith]: sh

793
00:26:21,251 –> 00:26:23,171
[Martin Powell]: their journey around their

794
00:26:22,824 –> 00:26:23,824
[Ramsey Smith]: okay

795
00:26:23,431 –> 00:26:24,431
[Martin Powell]: their biases

796
00:26:25,064 –> 00:26:26,064
[Ramsey Smith]: that

797
00:26:25,811 –> 00:26:27,251
[Martin Powell]: and that they believe

798
00:26:27,584 –> 00:26:28,584
[Ramsey Smith]: thank you

799
00:26:28,291 –> 00:26:33,091
[Martin Powell]: that when it’s absolutely true it’s the multiplier effect for for organizations

800
00:26:34,051 –> 00:26:37,011
[Martin Powell]: to have a diverse workforce the

801
00:26:36,944 –> 00:26:37,944
[Ramsey Smith]: they do

802
00:26:37,171 –> 00:26:39,971
[Martin Powell]: diversity of ideas it’s going to move your

803
00:26:39,664 –> 00:26:40,664
[Ramsey Smith]: chores

804
00:26:40,211 –> 00:26:41,571
[Martin Powell]: workforce forward

805
00:26:42,764 –> 00:26:43,764
[Mark Fitzgerald]: well so thank you

806
00:26:45,044 –> 00:26:50,964
[Ramsey Smith]: so one thing that i will you know i will add is that uh i think it’s often

807
00:26:51,044 –> 00:26:55,764
[Ramsey Smith]: underappreciated you know what the opportunity is to to work with

808
00:26:56,884 –> 00:27:01,044
[Ramsey Smith]: whether it’s whether it’s people of color or women it there’s there’s an

809
00:27:01,204 –> 00:27:03,444
[Ramsey Smith]: opportunity to find people that are

810
00:27:04,564 –> 00:27:07,524
[Ramsey Smith]: very comfortable in taking some risk and actually

811
00:27:08,724 –> 00:27:09,924
[Ramsey Smith]: pursuing opportunities

812
00:27:10,964 –> 00:27:15,124
[Ramsey Smith]: that are more entrepreneurial and where where outcomes are less defined which

813
00:27:15,204 –> 00:27:19,124
[Ramsey Smith]: you’ll find particularly in big organizations you know they’re usually you know

814
00:27:19,284 –> 00:27:22,884
[Ramsey Smith]: the best accounts when i experienced this in my wall street career like there’s

815
00:27:22,884 –> 00:27:26,724
[Ramsey Smith]: the best there’s the big name accounts that everybody sort of is going for and

816
00:27:26,804 –> 00:27:30,644
[Ramsey Smith]: then usually there’s some other some set of opportunities that are inside the

817
00:27:30,704 –> 00:27:31,704
[Ramsey Smith]: four walls of the business

818
00:27:32,724 –> 00:27:36,244
[Ramsey Smith]: and you know often people of color end up pursuing those opportunities either

819
00:27:36,564 –> 00:27:37,844
[Ramsey Smith]: because that’s what’s left for them

820
00:27:37,940 –> 00:27:38,940
[Paul Tyler]: one

821
00:27:38,484 –> 00:27:41,844
[Ramsey Smith]: or sometimes they end up pursuing the opportunity because they say you know what

822
00:27:42,300 –> 00:27:43,300
[Paul Tyler]: that’s

823
00:27:42,644 –> 00:27:46,884
[Ramsey Smith]: if i pursue this i pursue this undefined opportunity the account that’s never

824
00:27:47,044 –> 00:27:50,164
[Ramsey Smith]: really been successful before the region’s never been successful whatever it

825
00:27:49,984 –> 00:27:50,984
[Ramsey Smith]: happens to be

826
00:27:51,140 –> 00:27:52,140
[Paul Tyler]: know

827
00:27:51,224 –> 00:27:52,224
[Ramsey Smith]: i know

828
00:27:53,124 –> 00:27:56,884
[Ramsey Smith]: that i can actually because i’ll be in isolation if i make this work

829
00:27:58,084 –> 00:28:03,044
[Ramsey Smith]: it will be very clear what my impact was in the space whereas if i’m on the big

830
00:28:01,485 –> 00:28:02,485
[Gina Riepel]: four.

831
00:28:01,516 –> 00:29:59,836

832
00:28:03,284 –> 00:28:07,204
[Ramsey Smith]: account and i’m one with a large group of people like my my worth will not

833
00:28:07,364 –> 00:28:11,924
[Ramsey Smith]: necessarily be as as readily readily visible so what that means is

834
00:28:13,204 –> 00:28:19,604
[Ramsey Smith]: and what that means is you you can often find such a fantastic entrepreneurial

835
00:28:20,404 –> 00:28:24,564
[Ramsey Smith]: personalities you know by by looking for people that are that are diverse and

836
00:28:24,644 –> 00:28:29,924
[Ramsey Smith]: have made that and have made that journey and who often you know rely more on

837
00:28:31,524 –> 00:28:36,644
[Ramsey Smith]: strength of skills versus strength of personality both those things matter to

838
00:28:36,804 –> 00:28:41,604
[Ramsey Smith]: success in life but very often if you’re that type of person you really focus on

839
00:28:41,684 –> 00:28:45,284
[Ramsey Smith]: strength of skills and so there’s i think there’s a lot of untapped

840
00:28:46,404 –> 00:28:50,644
[Ramsey Smith]: potential there that is just not being seen so i i i will i’ll end with that

841
00:28:50,724 –> 00:28:54,724
[Ramsey Smith]: because that’s been my experience in my own career and i see it i see it all the

842
00:28:54,264 –> 00:28:55,264
[Ramsey Smith]: time

843
00:28:54,740 –> 00:28:55,740
[Paul Tyler]: yeah

844
00:28:56,111 –> 00:28:57,111
[Martin Powell]: very well said

845
00:28:56,960 –> 00:29:04,880
[Paul Tyler]: yeah well i i guess martin and first of all jean martin thank you so much martin

846
00:29:05,280 –> 00:29:10,560
[Paul Tyler]: where should people go to learn more about what kina mutual is doing and what

847
00:29:10,340 –> 00:29:11,340
[Paul Tyler]: you’re doing

848
00:29:11,727 –> 00:29:12,727
[Unknown26]: you do

849
00:29:12,560 –> 00:29:15,040
[Paul Tyler]: yeah is there a link on your website or

850
00:29:16,800 –> 00:29:21,760
[Paul Tyler]: you know w w what’s the best way to get a perspective of of of tuna’s commitment

851
00:29:21,420 –> 00:29:22,420
[Paul Tyler]: in this area

852
00:29:24,127 –> 00:29:25,127
[Unknown26]: what

853
00:29:24,771 –> 00:29:28,691
[Martin Powell]: you can go to our website and and look at our social responsibility statement and

854
00:29:28,771 –> 00:29:32,851
[Martin Powell]: our de d and i initiatives on our website

855
00:29:33,891 –> 00:29:37,491
[Martin Powell]: and then you can also gene is leading

856
00:29:37,407 –> 00:29:38,407
[Unknown26]: what

857
00:29:38,531 –> 00:29:42,451
[Martin Powell]: the diversity equity inclusion board at isa

858
00:29:42,340 –> 00:29:43,340
[Paul Tyler]: yeah and it

859
00:29:43,491 –> 00:29:46,451
[Martin Powell]: you can go there for a wealth of information as well

860
00:29:46,820 –> 00:29:47,820
[Paul Tyler]: yeah

861
00:29:47,891 –> 00:29:53,971
[Martin Powell]: and then the coalition of equity in wholesaler with another good uh resource

862
00:29:55,471 –> 00:29:56,471
[Martin Powell]: to get information

863
00:29:56,800 –> 00:30:01,120
[Paul Tyler]: terrific and gina thank you so much what’s the best way for people to get

864
00:30:00,940 –> 00:30:01,940
[Paul Tyler]: in touch with you

865
00:30:01,196 –> 00:30:02,316

866
00:30:01,567 –> 00:30:02,567
[Unknown26]: what that

867
00:30:01,780 –> 00:30:02,780
[Paul Tyler]: they have questions

868
00:30:02,344 –> 00:30:03,344
[Ramsey Smith]: question

869
00:30:02,960 –> 00:30:07,840
[Paul Tyler]: or want to share experiences or get in touch and find find mentors or sponsors

870
00:30:10,100 –> 00:30:11,100
[Paul Tyler]: i think

871
00:30:10,624 –> 00:30:11,624
[Ramsey Smith]: i think

872
00:30:10,900 –> 00:30:11,900
[Paul Tyler]: i email

873
00:30:11,147 –> 00:30:12,827
[Unknown26]: uh they could always email me

874
00:30:12,420 –> 00:30:13,420
[Paul Tyler]: inter

875
00:30:12,987 –> 00:30:15,867
[Unknown26]: at gert riou dot com

876
00:30:16,167 –> 00:30:17,167
[Unknown26]: or call me on

877
00:30:16,324 –> 00:30:20,324
[Ramsey Smith]: me on michelle seven one three eight two five seven three three three

878
00:30:16,660 –> 00:30:17,660
[Paul Tyler]: oh

879
00:30:17,147 –> 00:30:19,947
[Unknown26]: michelle seven one three eight two five seven

880
00:30:19,740 –> 00:30:20,740
[Paul Tyler]: uh oh

881
00:30:20,007 –> 00:30:21,007
[Unknown26]: three three three

882
00:30:21,520 –> 00:30:23,040
[Paul Tyler]: are you sure you have car warranty

883
00:30:22,967 –> 00:30:23,967
[Unknown26]: i’m serious

884
00:30:23,200 –> 00:30:24,560
[Paul Tyler]: insurance okay yeah we’ll uh

885
00:30:27,360 –> 00:30:32,320
[Paul Tyler]: okay all right hey listen thanks so much uh martin gina ramsey mark thank all of

886
00:30:32,400 –> 00:30:36,960
[Paul Tyler]: our listeners and joined next week for another episode of that annuity show

887
00:30:36,660 –> 00:30:37,660
[Paul Tyler]: thanks

888
00:30:39,536 –> 00:30:40,536

The discussion is not meant to provide any legal, tax, or investment advice with respect to the purchase of an insurance product. A comprehensive evaluation of a consumer’s needs and financial situation should always occur in order to help determine if an insurance product may be appropriate for each unique situation.

Ashley SaundersEpisode 136: Tackling Unconscious Bias with Martin Powell and Gina Riepel
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Episode 135: Helping People Find Purpose in Retirement with Joe Jordan

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Why do we help people build retirement plans? To optimize cash flow? To minimize asset risk? Yes. However, these should simply be the tools that allow people to pursue their purpose in later life. Joe Jordan, speaker and best-selling author joins us again today to talk about his message that crosses countries, languages, and cultures.
We want to thank our primary sponsor and my employer by day, Nassau Financial Group. We’re “working harder to be your carrier of choice.” We support you with best-in-class service. We seek to keep things simple and will have your back in the years to come. We’re headquartered in Hartford, Connecticut with $19 billion in assets under management and serve over 400,000 policyholders. We have been doing this a long time – 170 years – but we remain humble enough to always try to improve.
Also, do you want to get regular updates on news about guests of our show, like Joe? Subscribe to our newsletter, below!
We hope you enjoy the show.
Links mentioned today:

Thank you to our show sponsor; The Index Standard!

Fixed Index Annuities and RILAs are getting more complex and technical just when fiduciary rules are getting stricter. How do you choose the right index and allocate to them? The Index Standard is your answer. They are an independent provider ratings and forecasts on all indices and ETFs used in the US insurance space. Their process is systematic and unbiased, identifying robust and well-designed indices. We all know finance is complex and The Index Standard has a clear ratings system and uses approachable language to demystify this complexity. Visit theindexstandard.com for more information.

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The discussion is not meant to provide any legal, tax, or investment advice with respect to the purchase of an insurance product. A comprehensive evaluation of a consumer’s needs and financial situation should always occur in order to help determine if an insurance product may be appropriate for each unique situation.

Ashley SaundersEpisode 135: Helping People Find Purpose in Retirement with Joe Jordan
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Episode 134: Picking Nouns or Verbs In Retirement Planning With Michelle Richter

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Language is powerful. It’s exceptionally powerful in the highly regulated world of retirement planning. Michelle Richter, Principal at Fiduciary Insurance Services joins us today to give us a lesson in regulatory grammar and how recent new rules from the Department of Labor may change them.

Also, do you want to get regular updates on news about guests of our show? Subscribe to our newsletter, below! 

We hope you enjoy the show.

Links mentioned today:

Anatomy of Products

Connect with Michelle on LinkedIn: https://www.linkedin.com/in/michelle-richter/

https://www.linkedin.com/posts/michelle-richter_smaller-firms-may-not-be-ready-for-dol-fiduciary-activity-6894979699173666816-Ymo5

https://fiduciaryinsuranceservices.com/fis-glossary/

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The discussion is not meant to provide any legal, tax, or investment advice with respect to the purchase of an insurance product. A comprehensive evaluation of a consumer’s needs and financial situation should always occur in order to help determine if an insurance product may be appropriate for each unique situation.

EPISODE TRANSCRIPTS:

Paul Tyler:

Language is powerful. It’s exceptionally powerful in the highly-regulated world of retirement planning. Michelle Richer, principal at Fiduciary Insurance Services joins us today to give us a lesson in regulatory grammar, and how recent new rules from the Department of Labor may change them. We want to thank our primary sponsor and my employer by day, Nassau Financial Group. We are working harder to be your carrier of choice. We support you with best-in-class service. We seek to keep things simple, and we’ll have your back in years to come. We’re headquartered in Hartford, Connecticut with 19 billion in assets under management, and serve over 400,000 policyholders. We’ve been doing this a long time, 170 years, but remain humble enough to always try to improve. Also, do you want to get regular updates on news about guests of our show? Go to thatannuityshow.com and subscribe to our newsletter today. We hope you enjoy the show.

Intro:

Welcome to That Annuity Show, the podcast that will make you an expert in explaining annuities to your clients. Give us 30 minutes each week, and we’ll shave hours from your client presentations. Now here’s your host, Paul Tyler.

Paul Tyler:

Hi, this is Paul Tyler, and welcome to another episode of That Annuity Show. Ramsey, how are you?

Ramsey Smith:

Very good. Always glad to be here.

Paul Tyler:

Yeah, lot of talk about today. We’ve had an interesting theme running through some of these conversations around language. Jason, we talked about, how do you frame decisions around when to take social security? We had some great discussion with Cyrus on how to describe protective income, and we’re, I think, in that same vein, we’ve got another great guest, returning guest, to talk about a lot of important topics to our business, but also language and what exactly do labels mean and what labels should we adopt. Ramsey, do you want to do the intro?

Ramsey Smith:

So in terms of policing language, I’ll just say that our next guest, this one goes to 11. Right. So, we’re very pleased to be joined today by my good friend, Michelle Richter. Michelle previously, for many years, had worked for a global actuarial firm, and has broken out on her own in the last year or so, and is doing amazingly well with a whole bunch of new clients. We’re very excited to have her on the show, hear about how her business is developing, but also very importantly, hear more about these various topics, these various linguistic issues that we’re dealing with from a regulatory perspective, and frankly, just from an existential perspective in this industry. So, with that, Michelle. Introduce-

Michelle Richter:

It’s going to go deep, Ramsey, if we’re-

Ramsey Smith:

… Tell us about the name of your new business and how you got it started.

Michelle Richter:

… Sure.

Ramsey Smith:

I mean, it’s a great entrepreneurial journey. You’ve recently taken over a new leadership position in the industry as well, and you are publishing-

Michelle Richter:

Yes.

Ramsey Smith:

… more prolifically than I can ever remember. And it’s been great because you put out a lot of good stuff. So rock and roll.

Michelle Richter:

Thank you. Thank you so much, and it’s oh my goodness, it couldn’t be more of a pleasure to be back here. So thank you so much for having me. And the last time that I was here, I earned one of my favorite clients. Did you [crosstalk 00:03:54] tell you this?

Ramsey Smith:

No. No.

Paul Tyler:

We need these stories. So where-

Ramsey Smith:

Please, tell us.

Michelle Richter:

Yes.

Ramsey Smith:

Go ahead.

Michelle Richter:

Yes. So, I’m now working with RISA profile, who is a previous guest of yours and the relationship started not with the time that I flew to Texas, basically just to meet Wade Pfau, in the middle of the night, that made no impression whatsoever. It was my appearance on That Annuity Show that Alex Maria saw that caused him to reach out and say, “Yeah, we maybe could benefit from working together.”

Paul Tyler:

… Excellent.

Michelle Richter:

But he was right.

Ramsey Smith:

That is fantastic. Look, I think one of the most satisfying things about this show is that… And we always say the guests make the show, Paul and I just are lucky enough to be here. The guests make the-

Paul Tyler:

By the way, I’m just hanging on to Ramsey, that’s all.

Ramsey Smith:

… Not hardly. The guests make the show, but part of it is the guests get to be there… You get to be your best self. And we keep on hearing stories like this, where there’s been a great sort of point of inflection career-wise or otherwise after appearing on the show. So we love these stories and as you develop more from your appearances, share them with us, because we’d love to hear them.

Michelle Richter:

I, on one hand, I hope I get more, but on the other hand, because I’m at capacity not taking new clients until 2024, I kind of hope that doesn’t happen.

Ramsey Smith:

Can I tell you that is such a boss move, right? It’s a boss move. I love this. So Michelle sends a note out. I don’t know whether this is in LinkedIn or elsewhere, and said, “I just want everybody to know I’m booked til 2024. So if you had any designs on working with me, you missed out. See you in 2025.”

Michelle Richter:

It-

Ramsey Smith:

That was such a great move. That was so baller.

Michelle Richter:

… Thank you. Thank you very much. And that’s actually the third time this week I’ve been called that.

Paul Tyler:

All right.

Michelle Richter:

I’m not even kidding.

Ramsey Smith:

Fantastic.

Michelle Richter:

I’m living my best life.

Ramsey Smith:

There you go.

Michelle Richter:

I can’t deny it.

Ramsey Smith:

All right. So for-

Michelle Richter:

Yes, to business.

Ramsey Smith:

… Tell the audience what you’ve been up to.

Michelle Richter:

Yes. So my business is incredibly creatively named Fiduciary Insurance Services, just like any good insurance person would do just name exactly what you’re doing. But to be a little less, not funny, but a little more serious, the way that I saw what I wanted to do and what I wanted to be was fiduciary, which is somebody who takes very seriously their responsibility to their clients and is prepared to represent that they’re the superlative. That they’re the best. So a fiduciary is somebody who’s prepared to represent. I’m giving you my best advice. I’m doing the absolute best and I’m the best in my… Or I’m within the best class of my community. And so insurance because insurance is what I’m obsessed with and services is I do verbs. I sell verbs and I don’t sell nouns.

Ramsey Smith:

So this really at the heart of frankly sort of the way this point of inflection in your career and your life. So we should dig it a little bit deeper. And I told Michelle before the show, I’ve borrowed her nouns versus verbs paradigm for a presentation I’m giving later this week. So thank you for that. And again, full credit to Michelle Richter for that wisdom.

Michelle Richter:

No. I’m so glad it resonated.

Ramsey Smith:

But let’s talk about that. Tell us about the nouns versus verbs paradigm and why you think it’s a way to describe the difference between the traditional fiduciary and what we do on the insurance side.

Michelle Richter:

Yeah. And it’s, the amount of information that I’m going to be able to tie back to this premise is going to be pretty incredible. I think when we see at the end of the show. But at this moment, I would expect the audience to be pretty skeptical that it’s going anywhere good. In all seriousness though, insurance is… So I’ve had the great pleasure of having had the opportunity to run a corporate RIA, a multi-billion dollar IA for a fortune 100 insurance company. And I also had the good fortune of being a product developer, or I should say an intellectual property developer, which ultimately was service marked at that time by virtue of the distinction in my mind between nouns and verbs.

Michelle Richter:

And so in running an RIA and in also running an insurance business, I think a person winds up… And a person who sits in the seat of regulatory principle for those entities winds up with a lot of background information on the regulatory frameworks under which either verbs or nouns are compensated. And one incredibly important tenant that I feel doesn’t get communicated to financial professionals well enough is that one does not receive compensation for both at the same time. So one-

Ramsey Smith:

Can you hold on just one second, because I want to make sure the audience understands who sells what? So let’s just start with the basics. And if you said that, I’m sorry I missed it, but-

Michelle Richter:

… No, I didn’t. I didn’t.

Ramsey Smith:

… Okay. Let’s talk about who sells nouns and then who sells verbs.

Michelle Richter:

Agents and brokers.

Ramsey Smith:

Got it. Okay.

Michelle Richter:

RIAs.

Ramsey Smith:

RIAs, sell verbs.

Michelle Richter:

RIAs sell verbs. Correct. And agents and brokers sell nouns. And to the extent that any verbs get provided in the sale of those nouns, they are solely incidental to the noun sale. That’s what the loss is.

Paul Tyler:

Okay. So, sorry. Sorry. Let me go really slow. So I am an insurance agent-

Michelle Richter:

Yeah, let’s go super slow.

Paul Tyler:

… I sell Ramsey and annuity. I’m selling him a noun.

Michelle Richter:

Yes. Yes.

Paul Tyler:

I help Ramsey plan for retirement that possibly could benefit from an annuity. Am I breaking law, because I’m not a licensed planner?

Michelle Richter:

Only if you’re charging for the service.

Paul Tyler:

Okay. So if I’m charging for the verb, it’s a problem. If I’m charging for the noun, I’m okay. Okay.

Michelle Richter:

Yeah. That’s right.

Paul Tyler:

I like this.

Michelle Richter:

Right. Because you sell nouns. Sell means receive remuneration and exchange for.

Paul Tyler:

Is that a bad thing?

Michelle Richter:

No, it’s a wonderful thing. I buy nouns all the time. And for me, it’s just really important to know what’s happening right now. Am I buying a noun or am I buying a verb? So when I go to look at a house and I did. The last time I bought a condo, I used a real estate agent and she received a commission for helping me and there was no chance I was going to do all that work on my own, and thank God she was there. Right. But she wouldn’t call herself my real estate advisor. She was my real estate agent. She helped me buy and sell the property, which is a noun.

Ramsey Smith:

Okay. So I think that before long, you’re going to have to turn all this into a schoolhouse rock song.

Paul Tyler:

Yes.

 

Ramsey Smith:

It’s just-

Michelle Richter:

It’s true. But there’s so much obvious… Excuse me, so much confusion. Intentional confusion created around the differentiation between those regulatory frameworks. And that’s why I’m constantly on LinkedIn correcting people for saying things like that.

Paul Tyler:

Sure. Well, and I’m looking at the clock it’s February. February 2021. This was a big month for nouns and verbs in the insurance space. And I don’t know if we get here now or, we Ramsey, we wait a little bit. Because I’m confused. I’m noun and verb confused as are many people in this business.

Michelle Richter:

Yeah. Well, yeah. I mean, so I think, Paul we’re talking about DOL or the Department of Labor’s rollover guidance and how it impacts our community as distinct from how it impacts other pieces of the financial professional ecosystem. And it’s going to be a really challenging time in our space, I think, as we all figure out how it is that we’re supposed to operate under these new expectations. In the past, it was either the DOL took the perspective that a one time transaction, which is what insurance is, because it historically has been.

Michelle Richter:

Now in sales, it’s usually not. Doesn’t meet what DOL calls that five-part test for under ERISA. But since they reinterpreted it and since they’re going to be applying prohibited transaction exemption, 2020-02 and revising an old prohibited transaction exemption, that would have been relied upon by the insurance industry, if they were not revising it, it creates this unbelievably confusing landscape for our industry to be operating in. And we kind of don’t know exactly how so some of these things will shake out as they’re coming before July 1st, as they’re looking into how to enforce this. But it’s going to be impactful to agent business models and in part, because for the fixed noun sellers in our space, there is no regulatory overseer that can serve as financial institution for them.

Ramsey Smith:

… So. All right. Let’s just walk it back here. Right?

Michelle Richter:

Stop. Yeah. Okay.

Ramsey Smith:

So let’s go the life of an agent. Let’s take an agent. Let’s talk about what that means. So I’m an agent, I go out and I have clients, I’m selling my nouns. I come across a client, that’s got money and I want to do a rollover. Let’s go specifically what the day to day experiences for a noun seller, aka an agent.

Paul Tyler:

Right. And it’s one noun versus another noun. If the noun is a qualified noun.

Michelle Richter:

Yeah. So if you’re selling qualified nouns now, if you want to qualify for prohibited transaction exemption, 2020-02, you need to have a financial institution that oversees your conduct and that can sign with you, that you are acting in a fiduciary capacity. That’s really new for our world. And it does not fit with demutualization. So meaning it does not fit with not career agents, because the insurance companies will not serve as co-fiduciary. So, because that is how it is panning out, and the fact that the industry had intended instead of allowing agents to use 2020-02 with the insurer as co-fiduciary, they instead indicated that they would use PT8424, which is an old exemption. But labor’s now modifying that. The material difference between those laws or those abilities to roll that money over is 2020-02 requires you to be a fiduciary. Whereas, 8424 just requires disclosure of compensation that it not be unreasonable. And you’re not claiming to be a fiduciary.

Paul Tyler:

Okay. One piece of trivia PTE84, why was it named 84 Ramsey? Do you know?

Ramsey:

I don’t know. The numbers are so different.

Paul Tyler:

It was-

Ramsey:

I don’t know why they’d be so different.

Paul Tyler:

… so creative.

Ramsey:

Do tell.

Paul Tyler:

It was written in 1984. That’s it.

Ramsey:

Right. Was the other one written in 1922?

Paul Tyler:

No.

Ramsey Smith:

So you lost me, man.

 

Paul Tyler:

No, PTE20, 2020. It was written in 2020.

Ramsey Smith:

Oh 2020. Oh, fair enough. Got it. Yeah. We’re in a new century.

Paul Tyler:

Right. Just to help it-

Ramsey Smith:

Go figure.

Paul Tyler:

… It kind of helps you think. Well, it actually, a little bit of trivia actually helps because all the insurance companies are relying on this definition 81984 to protect us right now.

Michelle Richter:

Right. And think about it, it hasn’t been revised since then, because nobody needed to rely upon it, because nobody was tripping up the five-part test in how it was being interpreted before. But now that it’s being interpreted differently, now the industry is needing to rely on one of those PTs. And in the case of an independent agent there isn’t an overseeing. They would oftentimes work with an IMO or FMO to help with marketing, but those organizations aren’t responsible for regulatory oversight. So that places them in an awkward position because they’re going to need to attest for themselves that they have satisfied 81984.

Ramsey Smith:

Well, so let’s talk about that. What should they do? Should they go out and find a financial institution? So the insurance companies won’t help them. The IMOs at this point, aren’t set up to do it. Although, I know that in the previous iteration with the DOL there were some IMOs that were thinking about adding that capacity. But that’s still developing it best, right?

Michelle Richter:

Yes. Developing at best. I hope. I hope it develops.

Ramsey Smith:

Okay. But, what can they do now? Do they have to sit on the sidelines or what can they do?

Michelle Richter:

I think we’re going to find out. I think that’s what’s under negotiation at the moment.

Ramsey Smith:

[crosstalk 00:18:37].

 

Michelle Richter:

Right. So-

 

Paul Tyler:

Yeah. I’ll give you late-breaking, real-time picture. We had a number of our distributors for meeting and talked exactly about this topic. And question from one of our distributors, well, wait a second, if our agent doesn’t… If the agent says they did this and got the client and they have the records, but they don’t, who’s liable here? Michelle, is there a difference between a fiduciary with capital F or a small F in this world?

Michelle Richter:

… So if they’re relying on 8424, then they’re not a fiduciary. I do not know how they’re going to modify the language in 8424, yet. But my hope is that it’s tight. But I think there will be material negotiation that’ll occur around this. I think what is likely at the moment is that there will be an expectation of best interests being met. I don’t think that 8424 is going to go as far as fiduciary or that somebody going to have to rep for that. 2020-02 does do that, but the industry isn’t looking to use it. And the industry is looking to modify 8424, and I think it will come shy of that representation. But it’s still being negotiated.

Paul Tyler:

Well, as an aside, there actually, a lawsuit was filed in Texas to challenge this. And Ramsey, I actually got an inbound, unsolicited inbound of the people wanting to come on our show and talk about their lawsuit. So I don’t know, Michelle, what do you think? Would that-

Michelle Richter:

Tell me more. What lawsuit? What happened?

Paul Tyler:

… There’s a lawsuit challenging this, the DOL rule filed in Texas.

Michelle Richter:

Oh. Oh. Oh, I know what you’re talking about.

Paul Tyler:

Filed in Texas by an industry group. I would suspect there’ll be more. We’ll see more in an effort to better define what does this mean. Verb versus noun. Crazy. Crazy world.

Michelle Richter:

Yeah. Well, yes, I think there’s going to be another round of clarifications before anything goes into effect for… As relates to the July 1st deadline. Not as relates obviously to the February 1st deadline. I expect we’re going to see more clarification.

Ramsey Smith:

So first of all, Paul, sure. Why not? We should have them on if they have something to say.

Paul Tyler:

Right. Right.

Ramsey Smith:

But now, so now Michelle, the next piece of this, you developed some very sort of strong opinions and you, right? But no-

Michelle Richter:

Yes.

Ramsey Smith:

…. and you share them and you address some pretty important organizations pretty directly, like FINRA, the SEC. So now, most people do that with some trepidation. You are-

Michelle Richter:

That’s true.

Ramsey Smith:

… You are fearless. And I’m curious have they-

Michelle Richter:

That’s because I’m cracked.

Ramsey Smith:

… Good on you. I mean, so have you ever gotten any response from them yet? Do you expect at some point you might hear-

Michelle Richter:

Not yet.

Paul Tyler:

Interesting.

Michelle Richter:

I hope so, because I’m not tagging them to be silly or to annoy them. I’m tagging them on points that I think are really important for them to consider. And in particular as it relates to the identities of people who distribute insurance, I think there’s insufficient guidance given as it relates to those intersections between how one interacts in an insurance community relative to a wealth managing community.

Ramsey Smith:

… Okay. You gave a good segue there, because we talked about this. We talked about in a world where we all spend a lot of time thinking about identity, sometimes it cuts both ways. Sometimes it’s good. Sometimes, it’s great to some issues obviously in the broader society. But in here, in this space, you came to a really interesting realization about the business you wanted to build and this distinction between services and things. And-

Michelle Richter:

That’s right.

Ramsey Smith:

… And the place, the very unique place you wanted to carve out. So, so tell us about that discovery process and then how you’ve implemented it into a business.

Michelle Richter:

Okay. This is going deep guys. And it’s going to be real fun.

Ramsey Smith:

That’s how we roll.

Michelle Richter:

Okay. All right. So, I fashion myself an intellectual property developer. Okay. That’s how I’ve spent a material portion of my career doing that. Okay. So with intellectual property, you obviously need to have protections for it so that other people don’t copy your work and that you have enough time to build it into a business. So one thing that’s become very apparent to me over the… slowly, but then suddenly… over the last 20 years of developing intellectual property is this realization that the way in which one does business, when one sells verbs is really different from the way that one does business, when one sells nouns. And since the insurance world where I have grown up and spent my whole career and where I am obsessed is where it’s at as an industry is that we do not have a verb based lens to look at insurance through.

Michelle Richter:

Insurance, there’s no 40 Act corollary in the insurance space. Some adaptations around the premise that there are advised assets inside of annuities, for example, on which fees can be charged, creates a little bit of an intersection between those communities. But it’s very ill defined how one could experience insurance through a verb based lens. So the realization that I had, as I said, over a 20 year period of developing IPs, is that the really unique IP developers that have made a low cost investing environment possible we’re able to do so because of the verb based compensation system. So if an advisor, and by advisor I mean person acting in an advice capacity, and by which that means verb provider, so a person providing verbs can weave together, weaves a verb, the products, products are nouns.

Michelle Richter:

So think Vanguard or think Dimensional for people who manage assets on the podcast. These are entities that are really well regarded for being able to provide lower cost, intelligent product noun solutions. They’re popular in the RIA community because the RIA earns money for delivering verbs. There can never come to be a Vanguard or Dimensional in my community because my community only has available to it a noun based compensation system. And because that’s true… Okay. So because my community can only profit from noun sales, the only way in which we develop intellectual property is as nouns. But because products sell in insurance only if there has previously been an investment in both manufacturing and in distribution, it can never be the case that intellectual property on its own can be valuable in insurance.

Michelle Richter:

And because it is so expensive to invest in that issuing authority and distribution infrastructure, there will never be an incentive for a noun based infrastructure to use low cost intellectual property. So because all of these things are true and because my community doesn’t have a verb based understanding, there can be no value to intellectual property in my community, which means there’s no value to me in my community. That’s where I reached the end of the rainbow, if you will.

Ramsey Smith:

This is like the Pythagorean theorem of like… When you first showed it to me I thought this, it reads like a geometric proof.

Michelle Richter:

Yeah. Well, it also is a geometric proof. Yeah.

Ramsey Smith:

Okay. There it is.

Michelle Richter:

I did literally QED three dots and a triangle, kind of pull it out. But yeah, back into that logically, like when you have that awareness of your own experience and believe me, it motivates you to the point where you want to just blow up the world or make another world. Another world in which there exists a verb based architecture for my industry.

Ramsey Smith:

Okay.

Paul Tyler:

You know-

Ramsey Smith:

Go ahead, Paul.

Paul Tyler:

… Okay. Well, a lot of layers here, Ramsey. I’m going to tick the first one off, which there’s just kind of a reflection, Michelle. At a prior company, we sold a lot of our nouns through a big association. You know this association because, one of your prior companies sold the very same powerful one. And they actually, their compensation was literally intellectual property charge. Which made no sense because there wasn’t any intellectual… It was truly, they were the verb. They were creating this collection and this community and continually keeping a cohesive community, but their compensation structure was based on something that wasn’t quite descriptive. I’m not saying inaccurate, but it was not descriptive what they were doing.

 

Michelle Richter:

That’s obviously a different regulatory thing. So it would, to be able to be compensated that way and not to be overseen as a noun seller, I imagine was beneficial for them.

Paul Tyler:

Now, are you arguing that there’s… What if I’m a distributor and I’ve come to a carrier and I’ve brought them a wonderful product idea, and I want to get compensated based on an idea brought to them, is that not intellectual property?

Michelle Richter:

Yeah. So they can charge asset based fees on that concept. That concept will be valuable to a manufacturer if and only if it illustrates better than does the incumbent product portfolio that the carrier already has.

Paul Tyler:

It’s Ramsey.

Ramsey Smith:

Paul, you’re letting that sink in. I can tell.

Paul Tyler:

Look labels important. I think back to, again, back to some other companies. I mean, we had whole committees, Ramsey, deciding what noun was appropriate, would we allow our agents to be called. This noun was a suspect noun. This noun is a legitimate noun, or adjective, I guess.

Ramsey Smith:

OR versus ER?

Paul Tyler:

Yes. Certified retirement.

Michelle Richter:

Who has not sat through a two hour long compliance versus distribution dispute on the spelling of that word? Raise your hand if you haven’t.

Paul Tyler:

But this is an important topic. And you’re right, we’re right, framing language over the next six months will be critical for a lot of industries. And Ramsey, great question, who’s liable. You say the IMOs are not really… A lot of the distributors are not set up for… Have giant compliance arm. But they also don’t have, Michelle, one of the other advantages of a noun based company is it has deep pockets so that you have one agent who goes awry or a client who’s just ridiculous in demands or feels upset later. You got money to pull from. From the future. Whereas your distributor, your bank account probably isn’t that big.

Michelle Richter:

100%. So that’s why somebody has to be out there defending the individual distributors because they don’t have… They’re not able to rely a financial institution that oversees them and that helps them to comply with the regulations as they keep getting amended. And frankly, the whole regulatory structure that exists in the insurance space evolved from the fact that insurance companies were mutual at the time when the regulations were established. And because that was true, distribution coexisted with manufacturing. And because that was true, it was important for the insurance companies to train their agents really effectively to understand their products, to explain them well. And all of this is all occurring because of demutualization. Because distribution no longer is controlled by the same entity that issues products. And that creates this disjointed regulatory experience where the individual financial professional, instead of the, as to your point, the giant issuing company, the financial professional is the person who needs people like you guys to be out there communicating with them about what responsibilities really are.

Ramsey Smith:

This is like a philosophy class, like alienation. I feel like I’m back on campus, Paul.

Paul Tyler:

Yes.

Ramsey Smith:

So-

Paul Tyler:

Yeah. I’ll share you my notes after the show, if you trade me yours.

Michelle Richter:

There’s no scale in this class. Everybody’s getting-

Ramsey Smith:

So let’s-

Michelle Richter:

Mark the [crosstalk 00:33:51].

Ramsey Smith:

… There’s two things. One is like, okay demutualization process happened at some point in the history and what are all the sort of knock on effects that were unexpected that happened? That’s a whole discussion. And then there’s-

 

Michelle Richter:

It is.

Ramsey Smith:

… Then there’s a discussion that you having come to this conclusion said, “I’m going to build my own business and I’m going to build one that is relevant in this sort of bizarre construct.” So tell-

Michelle Richter:

Right. Exactly right.

Ramsey Smith:

… So tell-

Michelle Richter:

In my bizarro world where-

Ramsey Smith:

… I didn’t say you were bizarre. I said that-

Michelle Richter:

… No. No, you didn’t. I did.

Ramsey Smith:

… I said it was the situation, and you sort of identified with sort of the unique, and so-

Michelle Richter:

So from my perspective, what I want to do is create meaning behind the term insurance advisor. I view myself as a person who advises institutions and academics and life insurance companies about insurance. But because there’s no meaning to this term yet, I’m kind of going out there trying to claim it. I certainly would prefer somebody else took care of it. But to the extent that it-

Ramsey Smith:

… It’s yours. Keep it.

Michelle Richter:

… But to the extent that that’s not occurring, then that’s important to me to make sure that it occurs, because I do not want to leave the next generation that follows me in the circumstance that my generation was in where there cannot be such a thing as valuable intellectual property in their field. That’s lame.

Ramsey Smith:

All right.

Michelle Richter:

So insurance advisor-

Ramsey Smith:

That’s the sound bite right there.

Paul Tyler:

Yeah.

Ramsey Smith:

We’ve gone through, just this tremendous sort of vocabulary journey and we boiled it down to this is lame.

Michelle Richter:

… Right. Well, it is. But it is, because I mean, I’ve seen so many good product ideas over the years and people not be able to launch them and not know why. Well, here’s the why. Read NCHA, it’s a noun based world and-

Ramsey Smith:

Told you, Paul.

Michelle Richter:

… So there should be a verb based world for my people, because I have a tribe that’s valuable over here and we provide services that are really important to our communities, so you know.

Paul Tyler:

Maybe we could get a gerund that would sort of fit in between. What do you think, Ramsey? Gerund.

Ramsey Smith:

Yeah. I get it. Yeah.

Paul Tyler:

Insurance gerund.

Michelle Richter:

Yeah, exactly. I mean-

Ramsey Smith:

What would it be?

 

 

Michelle Richter:

… But a gerund is a verb. But it’s really, I know that I sound like maniac, but I’m telling you guys the truth. The end result of there being no over-based infrastructure, no over-based regulatory environment is that there are no dimensionals in the insurance base and there can’t ever-

Ramsey Smith:

So here’s another controversial question. So, we talked about how in insurance, there’re state regulators and obviously in securities you’ve got FINRA, SEC, so who is the boss of you right now? In this new-

Michelle Richter:

Nobody.

Ramsey Smith:

… Okay. So, but say that one more time.

Michelle Richter:

Me. Me, I’m the boss of me. My boss is a maniac. She’s a complete lunatic. No, that’s just the thing it’s-

Ramsey Smith:

From a regulatory perspective, I mean.

Michelle Richter:

… I have no regulatory overseer and that’s troublesome. Because we’ve all seen the effects of my conduct. But think about that on LinkedIn, having the complete freedom to just say that which is true. It’s been pretty amazing. But at the same time, I’m a rules follower I’m a rules explainer. I’m maybe a little bit at the edges of rules. Let’s not say breaker, but bender. I jaywalk routinely. And in any case-

Ramsey Smith:

You live in New York, yeah.

Michelle Richter:

Yeah. Yeah, yeah, yeah. So any case. But the point is, as I was beginning on my journey to figure out what do I want to do with my life and career, and I was trying to figure out under what regulatory framework does one monetize intellectual property, or can one, and there totally is not one. I have a 65, I formed an RIA. I have not yet used that RIA. I haven’t done any business out of it. I provide strategic consulting on an hourly basis and nobody oversees that. And that’s troublesome. There should be a regulator.

Ramsey Smith:

Is there some regulator that thinks they oversee that? The part of it, isn’t just-

Michelle Richter:

No.

Ramsey Smith:

… Sometimes, if it’s enough, if they… Somebody, if an entity or somebody in the government feels that they oversee it, then they can obviously… They have the power to make that happen. Do you think that that’s a… Anybody like that exist thus far?

Michelle Richter:

I would like for that to happen, but no.

Ramsey Smith:

That’s interesting. So You want that, that would be-

Michelle Richter:

Yeah, I do.

Ramsey Smith:

You think it’s a problem that there isn’t somebody that’s thinking about this from a regular bucket.

Michelle Richter:

Yes.

Ramsey Smith:

That’s a very… Because in one sense you’re breaking glass and on the other sense, you’re like, “Okay, but there needs to be somebody. There needs to be a referee here.”

Michelle Richter:

Yeah. Can’t be codified. It can’t be repeated until there’re eyes on it and process to make it verb. You know what I mean?

Paul Tyler:

Okay.

Ramsey Smith:

All right. Well then-

Michelle Richter:

Then it’s not repeatable without that.

Paul Tyler:

Working-

Ramsey Smith:

… Go ahead.

Paul Tyler:

… No. Go.

Michelle Richter:

Then it’s not repeatable without that.

Paul Tyler:

Go ahead. No go, Ramsey.

Ramsey Smith:

We’re at the top of the hour. So I warned, Michelle before we started this, because Michelle who’s always sort of hyper prepared, sent us a whole I’ll call it a treatise because this has been a philosophical conversation. So we had plenty of things to talk about and we said that there’s way more than we can ever cover today. I think, we’ve done… actually, we’ve done a great job covering a lot of things. This has been a great conversation. And, Michelle, this is your third tour here, and you’ll certainly-

Michelle Richter:

That’s right.

Ramsey Smith:

… We’ll certainly have you back again. Have back again this year.

Michelle Richter:

Well, thank you guys.

Paul Tyler:

Absolutely.

Ramsey Smith:

This has been great.

Paul Tyler:

Yeah. Michelle, hey, thanks so much.

Michelle Richter:

Thank you.

Paul Tyler:

I know your solidly booked. So if you’re clients listening to show, don’t call her. Okay. Don’t. But if somebody wanted to find out… Okay, first of all, you’re on LinkedIn. Great. I recommend connecting or following you. Where else? What? Your website. How else should we find you?

Michelle Richter:

Yes. I have a website, fiduciaryinsuranceservices.com. And I also serve as executive director for the Institutional Retirement Income Council, which is a nonprofit think tank in the defined contribution space. And that website is an absolute treasure trove of information for those people who do serve an in-plant community. That’s IRIcouncil.org.

Paul Tyler:

Excellent. Michelle, thanks so much. Ramsey, it was a pleasure and-

Michelle Richter:

A lot of fun.

Paul Tyler:

… as always, listen, we appreciate all our listeners, and of course our guests. But keep ideas coming. People we should pull on and-

Ramsey:

But give us victory stories.

Paul Tyler:

… Yes.

Ramsey Smith:

You came on the show and it, somehow it led to a victory in your life or career. Share that with us. It’s super important.

Paul Tyler:

Yeah. Please. Please. Okay, terrific. Hey, thanks so much and tune in again next week-

Michelle Richter:

Thank you guys.

Paul Tyler:

… for another episode of That Annuity Show.

Outro:

Thanks for listening. If you’ve enjoyed the show, please rate and recommend us on iTunes, Stitcher, Overcast, or wherever you get your podcast. You can also get more information at thatannuityshow.com.

Ashley SaundersEpisode 134: Picking Nouns or Verbs In Retirement Planning With Michelle Richter
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WealthManagement’s Fifteen Must-Listen Financial Podcasts Featuring That Annuity Show

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The cast of That Annuity show is proud to report that our retirement podcast, was recognized as one of the “Fifteen Must-Listen Podcasts” by WealthManagement.com. We really want to thank all the great guests in 2021 who made this possible. In particular, we want to give a big shout-out and thanks to Terry Heys, Annuity Gator for nominating us for this honor!

Thanks to our sponsors, The Index Standard, CUNA Mutual Group, SE2 and Nassau Financial Group. And thanks to you, our listeners.

Also, do you want to get regular updates on news about guests of our show? Subscribe to our newsletter, below. 

Links mentioned in this show:

https://www.wealthmanagement.com/careers/fifteen-must-listen-financial-podcasts 

Episode 103: Confidently Sorting Through a Sea of Indices With Laurence Black

Episode 98: Aligning All Interests – The Client, The Advisor and the Company With Yale Bock

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The discussion is not meant to provide any legal, tax, or investment advice with respect to the purchase of an insurance product. A comprehensive evaluation of a consumer’s needs and financial situation should always occur in order to help determine if an insurance product may be appropriate for each unique situation.

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Episode 132: Framing Retirement Planning Questions the Right Way With Jason Fichtner

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Someone once told me that finding an answer is easy. Coming up with the right question is not. In a complex process like retirement planning, the questions our clients ask and those we ask of them can prove more powerful for the outcome than the answers we actually receive.

Today, Jason Fichtner joins us to talk about the importance of framing retirement time questions properly to optimize decisions about taking Social Security. Jason is Vice President and Chief Economist at the Bipartisan Policy Center and Senior Fellow for the Alliance for Lifetime Income.

We want to thank our primary sponsor and my employer by day, Nassau Financial Group. We’re “working harder to be your carrier of choice.” We support you with best-in-class service. We seek to keep things simple and will have your back in the years to come. We’re headquartered in Hartford, Connecticut with $19 billion in assets under management and serve over 400,000 policyholders. We have been doing this a long time – 170 years – but we remain humble enough to always try to improve.

Also, do you want to get regular update s on news about guests of our show? Subscribe to our newsletter, below. 

We hope you enjoy the show.

Links mentioned today:
https://bipartisanpolicy.org/person/jason-j-fichtner/
https://www.linkedin.com/in/jasonfichtner/
https://www.protectedincome.org/about-us/

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Ashley SaundersEpisode 132: Framing Retirement Planning Questions the Right Way With Jason Fichtner
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Episode 131: Don’t Forget About Hidden Home Values When Planning For Retirement With Don Graves

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Retirement planning conversations can easily focus only on traditional savings vehicles – 401(k)s, IRAs, money market accounts and stocks. However, home equity is an important asset that shouldn’t be overlooked.

Today, Don Graves, a best-selling author and President of the Housing Wealth Institute explains why every agent should be knowledgeable about reverse mortgages when building plans for clients. Rapidly rising home values in the last 18 months only makes this information more valuable.

Links mentioned in the show:

askdongraves@gmail.com

Do you want to get regular updates from Don Graves, and other That Annuity Show guests? Scroll down and enter your email under “Receive Updates” to subscribe to our newsletter.

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Ashley SaundersEpisode 131: Don’t Forget About Hidden Home Values When Planning For Retirement With Don Graves
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Episode 130: Navigating The New Regulatory Standards with Hayley Maldonado and Eric Marhoun

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Regulation never sleeps in our business. More states continue to enact the new NAIC model regs. And now the Department of Labor suggests it may come out with new fiduciary standards as well. How should the industry successfully navigate the shifting currents?
Today, we get some great guidance from Hayley Maldonado and Eric Marhoun from the legal department at Nassau Financial Group. Hear how they view the changes and how they have started to address the changes at their company.

Do you want to get regular updates on news about DOL from Nassau’s experts, and other topics across the industry? Scroll down and enter your email under “Receive Updates” to subscribe to our newsletter.

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Ashley SaundersEpisode 130: Navigating The New Regulatory Standards with Hayley Maldonado and Eric Marhoun
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Episode 129: Finding Purpose in Retirement with Gary Sirak

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Yes, building a retirement plan can feel daunting. However, do you really have a good plan if you don’t have a purpose?

Today, we talk with Gary Sirak, Owner of Sirak Financial. Gary is also the author of “How to Retire and Not Die”. Gary shares his approach to helping clients find a purpose and discover their passion in retirement. And of course, he then helps them build a retirement plan that supports their mission in later life.

Links mentioned the show:

https://garysirak.com/how-to-retire-and-not-die/

The Summit FM – The Link to your Life & Lyrics show!

https://soundcloud.com/thesummitfm/life-lyrics-with-gary-and-max-sirak

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The discussion is not meant to provide any legal, tax, or investment advice with respect to the purchase of an insurance product. A comprehensive evaluation of a consumer’s needs and financial situation should always occur in order to help determine if an insurance product may be appropriate for each unique situation.

Ashley SaundersEpisode 129: Finding Purpose in Retirement with Gary Sirak
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Episode 128: Spreading The Truth About Annuities with Cyrus Bamji

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Remember the popular “Got Milk” and “The Other White Meat” slogans? In this episode, we meet with Cyrus Bamji, Head of Communications for the Alliance for Lifetime Income. Cyrus and his team are on a mission to retell the story of annuities in an even more powerful way than those memorable ad campaigns.

Get the inside story on how the Rolling Stones found the Alliance. And get the first preview of results from one of the most extensive consumer research projects in 2021.

Do you want to get regular updates on news from Cyrus and other guests of our show? Scroll down and enter your email under “Receive Updates” to subscribe to our newsletter.

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The discussion is not meant to provide any legal, tax, or investment advice with respect to the purchase of an insurance product. A comprehensive evaluation of a consumer’s needs and financial situation should always occur in order to help determine if an insurance product may be appropriate for each unique situation.

Ashley SaundersEpisode 128: Spreading The Truth About Annuities with Cyrus Bamji
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Episode 127: Meeting the Health Care Needs of Seniors In A Changing Market With Jesse Slome

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Any conversation about retirement ultimately revolves around health care needs and expenses. Products for seniors continue to rapidly evolve. And Medicare premiums continue to rise. What advice will you give your clients this year? Today, Jesse Slome the Director of the American Long Term Care Insurance Association, Medicare Supplement Insurance & Critical Illness Insurance Association joins us to offer his perspective.

Connect with Jesse on LinkedIn: https://www.linkedin.com/in/jesseslome/ 

Do you want to get regular updates on news from Jesse, and other guests of our show? Scroll down and enter your email under “Receive Updates” to subscribe to our newsletter.

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The discussion is not meant to provide any legal, tax, or investment advice with respect to the purchase of an insurance product. A comprehensive evaluation of a consumer’s needs and financial situation should always occur in order to help determine if an insurance product may be appropriate for each unique situation.

Ashley SaundersEpisode 127: Meeting the Health Care Needs of Seniors In A Changing Market With Jesse Slome
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